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CRM Total Cost of Ownership: Fees, Subscriptions and Hidden Costs by SugarCRM Inc. July 15, 2011 - (Free Research) The following analysis provides a comparative price analysis of four leading CRM solutions for midmarketorganizations. Forrester Research defines midmarket organizations as any organization with revenues of lessthan $1 billion and/or fewer than 1,000 employees. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Using Advanced Analytics to Gain Insights into Your Revenue Stream by SAP America, Inc. February 20, 2009 - (Free Research) This CustomerCentric Selling® research can help organizations analyze their sales and marketing processes to gain insights more quickly and accelerate business performance. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Forrester Research: What To Look For In E-Signature Providers by DocuSign, Inc. January 20, 2012 - (Free Research) Read this Forrester Research Inc. analyst paper to learn 8 features to look for in an e-signature provider. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft October 18, 2011 - (Free Research) Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Forrester Research: Customer Experience Drives E-Signature Adoption by DocuSign, Inc. January 20, 2012 - (Free Research) Read this analyst report from Forrester Research Inc., to hear what industry insiders think of electronic signatures and how they can improve your customer relationships and sales deals. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Webcast: Connecting Customer Experience Management to Increased Revenue by Ektron, Inc. January 09, 2012 - (Free Research) Join us for an exclusive webcast and hear from Forrester Research about how you can prepare to drive key business outcomes through your digital marketing efforts. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Gartner Research Report: SaaS E-Signature in North America by DocuSign, Inc. January 20, 2012 - (Free Research) This brief yet informative analyst report from Gartner Research Inc., explains why Software-as-a-Service (SaaS) eSignature systems are gaining popularity in North America and their pros and cons. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Marketing Analytics by Oracle Corporation July 11, 2008 - (Free Research) Oracle Marketing Analytics helps you to develop closer, more valuable customer and prospect relationships and improve marketing effectiveness. Read this data sheet to learn more. (DATA SHEET) VIEW ABSTRACT | GO TO

Evolving Your Mobile Marketing Presence: Strategies for Succeeding at Mobile As Both a Device and a Channel by Ektron, Inc. December 06, 2011 - (Free Research) Read this Forrester Research Inc. white paper to learn the latest on interactive marketing and how to implement these practices into your mobile marketing stratgieries. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

IT in the UK SMB (Small and Medium sized Business) Sector by ComputerWeekly.com January 04, 2012 - (Free Research) This report from Knowledge Peers and Pierre Audoin Consultants (PAC), reveals what leaders of Small and Medium-Sized Businesses (SMBs) think of IT – its strategic value, its potential, and the changing way in which it is being used in their organisations. (IT BRIEFING) VIEW ABSTRACT | GO TO

Cross-Channel Commerce: A Consumer Research Study by Oracle Corporation April 25, 2011 - (Free Research) The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects August 2007 - (Free Research) Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Interactive Guide to Customer Experience Management by Tealeaf January 2011 - (Free Research) In this e-book, you'll hear directly from real-world customer experience management practitioners, who share some of the steps you can take today to develop an online customer experience competency. Learn how to take a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success. (INFORMATION CENTER) VIEW ABSTRACT | GO TO

Smarter communications through analytics by IBM November 2011 - (Free Research) As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper. (WHITE PAPER) GO TO WHITE PAPER

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc. October 2011 - (Free Research) Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice. (EBOOK) VIEW ABSTRACT | GO TO

Tread carefully with social media-based customer loyalty programs by Infor CRM February 2012 - (Free Research) Read this tip guide now to learn expert tips for interacting with your customers through Web 2.0. (EGUIDE) VIEW ABSTRACT | GO TO

Bloomberg BusinessWeek - How To Achieve a Great and Profitable Customer Experience by SAP America, Inc. March 2011 - (Free Research) Read this first of four reports based on a global survey of executives on customer experience management, as well as interviews of SAP customers and industry influencers and analysts. (Bloomberg Businessweek Research Services, 2011) (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Computer Weekly – 20 December 2011: Read this week’s issue, featuring: retail IT issues for Christmas; the cost of software failure; the founder of agile development by ComputerWeekly.com December 2011 - (Free Research) In this week's issue of Computer Weekly, we look at the key technologies that retailers are turning to for IT-enabling customers' Christmas shopping. We examine research revealing the huge cost of application software that fails to meet requirements; and we talk to one of the pioneers of agile software development. Download the new issue now. (EZINE) VIEW ABSTRACT | GO TO

Selling Through A Slump: An Industry-by-Industry Playbook to Help You Prepare for the Recovery by Oracle Corporation June 2009 - (Free Research) Selling in today's economy is tough. And simply doing more of the same is not the way to survive, much less thrive, in today's economy. There are important dos and don'ts in times like these. This E-Book is your industry-specific roadmap out of the economic slump. (EBOOK) VIEW ABSTRACT | GO TO

Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical by IBM November 2011 - (Free Research) As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM March 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C). (ANALYST BRIEF) VIEW ABSTRACT | GO TO

Mobile Solutions for Increasing Sales Productivity and Revenue by Sybase, Inc. March 2010 - (Free Research) The most effective sales are face-to-face sales, yet sales representative only spend 26% of their time selling face-to-face. The rest of their time is taken up with administrative tasks, prep and travel. Learn how Sybase Mobile Solutions for SAP can increase sales productivity and bring the advantages of business mobility to your organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Accela Video Whitepaper: Differentiate Your Company with Complete CRM by Oracle Corporation April 2010 - (Free Research) Interactions between partners, customers, and employees are much faster-paced in our highly-networked world. It is important that CRM solutions understand these relationships. Watch this video to learn strategies for CRM evolution. (VIDEO) VIEW ABSTRACT | GO TO

crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

Social Media-based Customer Loyalty Programs by Infor CRM February 2012 - (Free Research) This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman. (EGUIDE) VIEW ABSTRACT | GO TO

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