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Sales and Marketing: The New Power Couple by Microsoft December 01, 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increase Your Returns Using Event-Based Marketing by Infor CRM July 22, 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

8 Essentials of Business Analytics by SAS Institute Inc. July 29, 2010 - (Free Research) Leading banks use business analytics to predict and prevent credit fraud, saving millions. Retailers use business analytics to predict the best location for stores and how to stock them. But these advanced business applications tell only part of the story. What's going on inside these market-leading companies that sets them apart? (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

eBook: Building a Business Case for Social CRM and Customer Communities  by Sirius Computer Solutions June 16, 2010 - (Free Research) Learn how to build a business case for social media outlets affecting customer relations and customer communities including Facebook and Twitter, as well as what social media means for CRM, best practices for managing online customer communities, and expert advice on implementing social media programs successfully. (EBOOK) VIEW ABSTRACT | GO TO

E-Book: Successfully Leveraging Marketing Automation Technology: Building a Business Case by SearchCRM August 31, 2010 - (Free Research) Marketers are being asked to identify, segment and target the most profitable customers and boost customer loyalty. Marketing automation software can help solve these challenges, but it too requires a financial investment. Read on and learn how to successfully leverage marketing automation technology and how to build a business case for it as well. (EBOOK) VIEW ABSTRACT | GO TO

Driving Customer Service Success in the Cloud with Microsoft Dynamics CRM Online by Microsoft August 23, 2010 - (Free Research) Join us for this webcast to learn how Microsoft Dynamics CRM Online provides complete service management functionality to help you manage cases, contracts, and knowledge. (VIDEO) VIEW ABSTRACT | GO TO

Wilson Tool International: Engineering E-Commerce with SAP® CRM by SAP America, Inc. September 03, 2010 - (Free Research) This case study explains how Wilson Tool chose SAP CRM to help provide its e-commerce foundation. They found that the e-commerce functionality of SAP CRM application would best meet the company’s immediate needs and provide a platform for future growth. Continue reading to learn all the benefits Wilson Tool experienced by choosing SAP CRM. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Sales Performance Management: Maximize Profits with Comprehensive Sales Processes by SAP America, Inc. September 03, 2010 - (Free Research) This paper discusses how many companies establish formal sales processes to boost productivity in their sales organizations. Read on to learn how the positive effects of more productive sales forces extends beyond cost reduction; they help increase revenue and the likelihood of higher profit margins as well. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

FMC Technologies: Gaining Greater Insight into Sales Forecast Data with SAP® CRM by SAP America, Inc. September 02, 2010 - (Free Research) FMC Technologies Inc. of Houston is a leader in oil and gas equipment service. This case study describes how by replacing Siebel software with the SAP CRM application, the company integrated and centralized its forecasting data, enabling managers to make better and faster decisions about supply chain capacity. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Eclipse Aviation: Jet Maker Uses Enhanced SAP® Software Usability to Support Sales Team by SAP America, Inc. September 02, 2010 - (Free Research) After switching to SAP CRM, the sales team members now benefit from the integration of sales-related activities in both their Microsoft Outlook in-boxes and Web browsers. Continue reading to learn all of the benefits that not only the sales team experienced from switching to SAP® software but also how the marketing team has benefitted as well. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Advanced Case Management for Smarter Banking by IBM August 20, 2010 - (Free Research) Financial institutions broadly use case management solutions in alignment with existing core applications to address customer issues associated with their principal business activities—such as account opening, lending and call center customer service. Read this white paper to learn how to effectively assimilate these practices into the everyday. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

E-Guide: Getting the Unified Communications ROI You Desire by CDW Corporation April 21, 2010 - (Free Research) This e-guide provides tips on where to start and makes a case for why providing a business case for short-term ROI may not be necessary in the near future. (EGUIDE) VIEW ABSTRACT | GO TO

The Coming Revolution in Web Analytics: How Third-Generation Digital Analytics Tools will Change your Business Forever by SAS Institute Inc. May 04, 2010 - (Free Research) This white paper describes the impending revolution in digital analytics, one that has the potential to change both the Web analytics and BI fields forever. Read on to learn the case for a new approach toward customer intelligence that leverages all available data, not just that data that is most convenient given the available tools. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Developing for the Future - The New Trend for Hosted VXML by West Interactive June 08, 2010 - (Free Research) By taking advantage of the Voice XML platform (VXML) to manage infrastructure scale and support, companies are freeing up IT dollars and resources to focus on creating best-in-class customer experiences using IVR applications. This webinar will provide you with key information necessary to execute a comprehensive PaaS strategy using VXML. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Podcast: Developing for the Future - The new trend for Hosted VXML by West Interactive July 08, 2010 - (Free Research) By taking advantage of the Voice XML platform (VXML) to manage infrastructure scale and support, companies are freeing up IT dollars and resources to focus on creating best-in-class customer experiences using IVR applications. This podcast will provide you with key information necessary to execute a comprehensive PaaS strategy using VXML. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

CIO Decisions Ezine Volume 3 by CIO Decisions October 2008 - (Free Research) In this issue we tackle service-oriented architecture and dive into how Software as a Service can drive flexibility and meet business needs. Also in this issue: MDM's strongest business case and how to navigate the compliance minefield. (EZINE) VIEW ABSTRACT | GO TO

Developing A Universal Approach To Cleansing Customer And Product Data by SAP America, Inc. June 2009 - (Free Research) Data quality has always been an important issue for companies, and this is even more the case today. This paper reviews current industry problems concerning data quality, and takes a detailed look at how companies are addressing quality problems with customer, product, and other types of corporate data. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

6 Steps to Enterprise Resource Planning Implementation Success by IFS January 2007 - (Free Research) Implementing Enterprise Resource Planning (ERP), Contact Relationship Management (CRM), and Enterprise Asset Management (EAM) is complicated. Here are six simple steps to take to manage that complexity. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Requirements Engineering: The Foundation for More Effective Development of Smarter Products by IBM September 2010 - (Free Research) Without effective requirements engineering practices that keep all your engineering teams (systems, software, electrical/electronic, mechanical), product stakeholders  and your partners/suppliers on the same page, you run the risk of experiencing quality issues in design and development, or worse, product recalls. Watch this webcast for solutions. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Executive Brief: Business Case for IBM Power7-Based Systems for SAP Enterprise Deployments by IBM May 2010 - (Free Research) Read this paper for a brief discussion of the latest server consolidation offerings provided by SAP Power7-based systems, which provide an unprecedented opportunity for server consolidation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Business Case for IBM Power7-Based Systems for SAP Enterprise Deployments by IBM May 2010 - (Free Research) SAP environments have grown increasingly broad and diverse. Read this paper to learn how POWER7-based systems offer SAP users an unprecedented opportunity for server consolidation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Case Study: Manchester College Replaces a Failing Voicemail and Phone System by CDW Corporation September 2009 - (Free Research) Manchester College had phone and voicemail systems that had outlived their life expectancy. CDW implemented an advanced unified communications system that brought their phone and voicemail into the 21st century. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Emerson Process Management, Rosemount Inc.: HP Managed Print Services (MPS) standardizes, streamlines, saves by Hewlett-Packard Company August 2010 - (Free Research) In this case study you’ll learn how Emerson Process Management, Rosemount Inc. initially moved to HP Managed Print Services (MPS) to solve a nagging problem. Read now to find out more. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

More for Less: The Advantages of a Cloud Based Call Center by Contactual, Inc. March 2010 - (Free Research) This webcast discusses how on-premises call centers are outdated and inhibit the delivery of first-rate customer experience. Tune in and learn how your company can improve and simplify contact center operations while dramatically lowering costs via the Software as a Service (SaaS) model. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Identifying fast-payback MES projects by Apriso Corporation April 2010 - (Free Research) Roy Wildeman, senior analyst with Forrester Research, will discuss fast payback MES projects. Wildeman will discuss how to identify projects, who should be working on them and some common projects that can bring quick ROI. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

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