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Sales Intelligence: The Secret to Sales Nirvana by IBM
January 09, 2009 - (Free Research) Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions.
Data Driven Marketing by IBM
October 05, 2009 - (Free Research) Read this report to learn the findings of an Aberdeen Group study examining how organizations are using data to impact marketing performance and marketing effectiveness. This study offers best practices from hundreds of organizations that identify how to use data to achieve superior performance.
Circumstances and Customers Have Changed: Has Your Loyalty Program Kept Pace? by Oracle Corporation
October 02, 2009 - (Free Research) According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle.
Finding Customer Loyalty in a Multichannel World by Oracle Corporation
March 02, 2010 - (Free Research) Loyal customers are the lifeblood of a business. Read this paper for a discussion, given by executives Don Peppers and Melissa Boxer, of the four key principles of success in gaining customer loyalty.
Automating Extended Business Processes by SAP America, Inc.
April 12, 2010 - (Free Research) Download now to learn the degree to which extended processes have been automated throughout the enterprise; business behaviors and efficacy associated with automating ad-hoc and paper-based business processes and benefits that have been derived from automating manual business processes.
Changes to the PMBOK® Guide, 4th Edition, and What You Should Know by Global Knowledge
March 13, 2009 - (Free Research) In December 2008, PMI® (Project Management Institute) released the 4th edition version of 'A Guide to the Project Management Body of Knowledge® (PMBOK® Guide)',the Project Management Institute's (PMI's) collection of published “generally recognized good practices” (according to PMI's 4th edition FAQs).
Pivotal CRM: Built For Sales by Pivotal CRM, a CDC Software solution
July 23, 2009 - (Free Research) In this multimedia demo, learn how Pivotal CRM's flexible, innovative features and design give sales users an edge and make them feel the system was built just for them.
The Top 10 Technical Considerations for Evaluating e-Commerce Platforms by Art Technology Group (ATG)
July 23, 2010 - (Free Research) This paper offers ten considerations to help guide the selection criteria for your next e-commerce platform - which should ideally be the last e-commerce platform you would ever need to buy. Continue reading to learn these two technical considerations for evaluating e-commerce platforms.
Online Commerce: The Game Has Changed – Have Retailers? by Art Technology Group (ATG)
July 21, 2010 - (Free Research) In the past couple years, online shopping by consumers has increased exponentially. The timeline for mobile shopping adoption has taken a huge turn as well with the overwhelming acceptance of smart phones. Continue reading to explore how the online commerce has changed and learn how the best retailers are changing with it.
The Hidden World of PDF Accessibility by Xenos Group Inc.
June 17, 2010 - (Free Research) Online accessibility for the visually impaired is quickly becoming an integral part of many organizations’ customer satisfaction agendas. With PDF accessibility, enterprises with large statement requirements can ensure accessibility for the planning process for their ePresentment strategy, in particular PDF documents for statement and billing.
Accessible Transactional Reports by Xenos Group Inc.
June 17, 2010 - (Free Research) Read this paper to learn about the benefits of a move to e-statements for those with a print disability and how having accessible PDFs as a standard electronic format for all clients removes the cost of special processing and makes the benefits available to any client who wishes to take advantage of them.
B2B eBusiness: Preparing For Online Liftoff by Art Technology Group (ATG)
June 07, 2010 - (Free Research) This paper presents the differences between B2B companies and B2C companies approach to selling in the online channel. Continue reading to learn what B2B companies need to learn from B2C companies in order to ensure a successful online presence.
Telecoms Reinvention - Optimizing the Online Customer Experience by Art Technology Group (ATG)
June 07, 2010 - (Free Research) This paper explores how telecoms companies need to find ways to efficiently, effectively and consistently engage with customers to optimize their whole experience. Continue reading to learn more on how to optimize the online customer experience.
Live Help: Global Consumer Views & Trends Live Voice and Live Chat by Art Technology Group (ATG)
June 07, 2010 - (Free Research) This report presents the results of a global survey commissioned by ATG that reveal that consumers want more than just a phone number or e-mail address when it comes to online customer service. Continue reading this report to learn more about the consumer views and trends of voice and live chat.
Optimizing the E-Commerce Experience by Art Technology Group (ATG)
June 07, 2010 - (Free Research) This paper discusses how online purveyors are upgrading their e-commerce platforms and making investments in next-gen technologies to enable cross-channel selling, segmentation and personalization, better search and navigation, and more. Continue reading to learn how optimization services have made optimizing the e-commerce experience a breeze.
Cross-Channel Commerce: The Consumer View by Art Technology Group (ATG)
June 07, 2010 - (Free Research) ATG commissioned a survey to taken to learn more about consumer’s purchasing habits across several channels and this report presents the highlights of this study. Continue reading to learn more about how consumers are using multiple channels to purchase products now, whether it is online, mobile devices, in-store, and more.
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