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Open Sesame: Why Open Source BI, Data Integration, and Data Warehousing Solutions are Gaining in Acceptance - by Dr Claudia Imhoff by Talend June 28, 2009 - (Free Research) This paper examines the challenges faced by organizations today regarding their BI, data integration, and data warehousing environments, why traditional solutions fall short, and the rise of upstart open source companies. Read on to learn more about open source BI, data integration, and data warehousing solutions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Integrating SAP Data in the Information System Using Open Source Data Integration by Talend February 10, 2009 - (Free Research) This Technical Note discusses Talend's data integration capabilities for SAP and covers Talend's SAP connectors, as well as additional SAP-dedicated tools. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers by SAP America, Inc. July 30, 2011 - (Free Research) Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

IBM solutions that offer real-time customer insights, integrate applications and build brand loyalty by IBM January 17, 2012 - (Free Research) Want to know how the most successful companies deliver exceptional customer value? Do you know the best practices for using customer analytics? This e-book answers these questions and a lot more about winning trends and practices in customer relationship management (CRM). (EBOOK) VIEW ABSTRACT | GO TO

Customers, Not Cars Now Drive Auto Importer’s Strategy by SAP America, Inc. January 31, 2011 - (Free Research) Read this Bloomberg Businessweek case study to learn how Israeli auto importer Colmobil Corp. changed its entire organizational structure and business processes, and, as part of the transformation, overhauled its legacy technology infrastructure to improve its customers' experiences and create business growth. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Smarter communications through analytics by IBM November 18, 2011 - (Free Research) As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper. (WHITE PAPER) GO TO WHITE PAPER

The Customer Loyalty Conundrum by SAP America, Inc. September 30, 2010 - (Free Research) In 2011, Forrester Consulting conducted a study to find out how customer loyalty decision-makers define and execute customer loyalty. Read this study to find Forrester's analysis of how loyalty decision-makers currently use customer data, technology, and analytics to manage customer loyalty programs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Grocer Moves Shopping to the Palm of Customers’ Hands by SAP America, Inc. December 31, 2011 - (Free Research) Read this Bloomberg Businessweek case study to learn how Swiss grocer Coop leveraged its customers' attachment to their iPhones with their long commutes and time-compressed schedules to boost both loyalty and sales with an iPhone shopping app that integrates with its back-end SAP ERP and CRM systems. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

A holistic view of customer analytics for maximizing selling opportunities by Infor CRM January 13, 2012 - (Free Research) This report explores how best-in-class companies take a holistic approach to providing a complete, accurate and integrated view of customers to improve satisfaction and retention without losing sight of customer profitability. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Customer Analytics Pay Off by IBM January 24, 2012 - (Free Research) Read this white paper to learn four stages of organizational capabilities and associated customer analytics strategies to help gain deeper customer insight. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM Thought Leadership booklet by IBM January 17, 2012 - (Free Research) With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers’ terms. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Video: LotusLive Suite by IBM January 17, 2012 - (Free Research) Watch this videocast to learn how IBM LotusLive provides a secure, robust and integrated communication environment to help you manage email, projects, remote teams and global clients. Take advantage of these collaborative tools so your employees can be more productive — regardless of device or geographic location. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

Video: Customer Lifetime Value for IT by IBM January 17, 2012 - (Free Research) With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues. Watch this videocast now to learn how IBM SPSS Predictive Analytics enables marketers while reducing the burden on IT. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

Demo: IBM SPSS Customer Analytics Overview by IBM January 17, 2012 - (Free Research) Predictive analytics gives you the insights you need to create more effective, persuasive and profitable marketing and sales efforts to improve customer loyalty. Watch this short videocast to learn how IBM SPSS helps harness the power of information so you can make the most out of every customer relationship. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

Sell. Smarter. Thriving in the age of the empowered customer by IBM January 30, 2012 - (Free Research) Read this brief white paper and learn about some smarter commerce technologies available from IBM, including cross-channel selling, distributed order management, customer integration and collaboration and much more! You also will gain insight into different supply chain management platforms that IBM has to offer. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The 10-Step Guide to Buying the Right CRM Solution by SugarCRM Inc. July 12, 2011 - (Free Research) The CRM buying process can be reduced to a set of 10 steps that will help you pare down the field of potential solutions to a few vendors who are the best fit. This guide will allow you to move through 10 sets of steps. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Smarter Commerce Manufacturing Interactive Guide by IBM January 30, 2012 - (Free Research) Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth. (VIRTUAL SEMINAR) VIEW ABSTRACT | GO TO

Cincinnati Zoo improves customer experience and enhances performance by IBM January 24, 2012 - (Free Research) Learn how one of the world's top-rated zoo uses analytics to create a more satisfying customer experience – while cutting marketing costs, increasing new visits, boosting concession revenues and much more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Large-Scale Deployments with Servicemix 4 by FuseSource March 31, 2009 - (Free Research) Read this case study to learn how one growing Euopean retailer was able to migrate to an architecture that could support real-time delivery of shop data to the data center for processing and real-time communication of pricing events to its shops using open source integration software. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Social-Powered Enterprise by Salesforce.com February 06, 2012 - (Free Research) This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates. (EBOOK) VIEW ABSTRACT | GO TO

LinkedIn Connects with DocuSign for Salesforce by DocuSign, Inc. January 18, 2012 - (Free Research) Read this brief case study of LinkedIn's implementation of DocuSign and Salesforce to speed up sales deals and receive completed contracts quicker. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Service. Smarter. Thriving in the age of the empowered customer by IBM January 30, 2012 - (Free Research) In this white paper, learn all about IBM's smarter commerce approach, which considers the entirety of the business-to-business (B2B) and business-to-consumer (B2C) experience. Read on and gain insight into how you can separate yourself from the competition by offering outstanding customer care in the days, months and even years after a sale. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Cognos Business Intelligence for Report Authors by IBM January 24, 2012 - (Free Research) Utilize a complete set of enterprise reports that are easy to build, maintain, secure and deploy, all delivered in a collaborative authoring environment and based on the fundamental principle of "author once — consume anywhere." (VIRTUAL SEMINAR) VIEW ABSTRACT | GO TO

Experts say CEM technology can build single view of customer by Infor CRM January 24, 2012 - (Free Research) This tip guide from our editorial team features an article on overcoming single-view issues and how customer experience management (CEM) technologies are a valuable tool for this problem. (EGUIDE) VIEW ABSTRACT | GO TO

The Social Sales Revolution by Salesforce.com February 06, 2012 - (Free Research) This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%. (EBOOK) VIEW ABSTRACT | GO TO

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