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IDC: Is Oracle the "Apple" for the Enterprise? by Oracle Corporation September 29, 2011 - (Free Research) This IDC Event Flash presents the highlights of the Oracle OpenWorld event held in Beijing on December 13-15, 2010. It explores the comparison to Apple that Oracle's integrated software/hardware, performance focus and higher price point are eliciting. The paper also discusses Oracle's role in the current and future market. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Gartner: A perspective on Android 2.2 for the enterprise by ComputerWeekly.com September 23, 2010 - (Free Research) With the announcement of Android 2.2, code named "Froyo," Google targets the enterprisemarket for the first time. This release has features to enable devices that can be grantedsupport under the "appliance level" of the Gartner Managed Diversity Framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Top 10 Technical Considerations for Evaluating e-Commerce Platforms by Art Technology Group (ATG) July 23, 2010 - (Free Research) This paper offers ten considerations to help guide the selection criteria for your next e-commerce platform - which should ideally be the last e-commerce platform you would ever need to buy. Continue reading to learn these two technical considerations for evaluating e-commerce platforms. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best Practices in the Call Center: A Customer Touch-Point Methodology by Oracle Corporation January 26, 2009 - (Free Research) One of the biggest dangers in establishing best practices for your contact center is to do so in isolation from your self-service stakeholders. Instead, all customer "touch-points" must be viewed as part of a continuum. Customer touch points include Web Self-Service, Interactive Voice Response, Contact Center Agents, and Face-to-Face transactions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Improve end-users experiences with application monitoring by Nimsoft, Inc. January 05, 2012 - (Free Research) This insightful on-demand webcast discusses web application performance monitoring, offering hints and tips for improving end-user response times from Forrester Research analyst Jean-Pierre Garbani. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction by Oracle Corporation April 26, 2011 - (Free Research) As e-commerce continues to grow, customer expectations for B2B e-commerce are changing rapidly. Business to business (B2B) companies that wish to grow and become more profitable are realizing that the old ways of doing business are insufficient and are investing in e-commerce platforms. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth by Oracle Corporation April 26, 2011 - (Free Research) E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

DevOps: Agile Operations and Continuous Delivery by SERENA Software, Inc. October 31, 2011 - (Free Research) To keep up with evolving business demands, software development teams are racing to create new and modified applications, but they're doing so faster than operations teams can release them for use. Read this paper to learn how to clear out this application backlog by streamlining your release processes. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Delivering Increased Quality at Lower Cost with HP: An Analysis of Customer Experience with Functional Testing by Hewlett-Packard Company December 14, 2011 - (Free Research) Modern QA organizations require solutions that allow them to test complex applications, start testing earlier, and run more tests—all while reducing costs. Read this paper to learn how to address the functional testing challenges that mobility, application integration, and distributed, modern development methodologies present. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Gain competitive advantage by using Customer Experience Management Solutions to extend brand value by Tealeaf December 22, 2011 - (Free Research) In this podcast, industry expert Rebecca Wettemann discusses how companies can balance customer experiences and brand promotion without creating conflict. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Re-Hosting Mainframe Applications Dramatically Increases Business Performance   by HP October 11, 2011 - (Free Research) Watch this brief video about the Cedacri Group’s mainframe modernization experience  to learn about the cost and performance advantages of a re-hosting strategy as well as how to ensure its success. (VIDEO) VIEW ABSTRACT | GO TO

How Web 2.0 Is Transforming CRM: Leveraging Social Media to Improve the Customer Experience by SAP America, Inc. January 01, 2009 - (Free Research) Check out this article to learn how SAP is embracing Web 2.0 opportunities for customer relationship management (CRM), from leveraging social computing to building new Web 2.0-based CRM applications. (JOURNAL ARTICLE) VIEW ABSTRACT | GO TO

Webcast: Connecting Customer Experience Management to Increased Revenue by Ektron, Inc. January 09, 2012 - (Free Research) Join us for an exclusive webcast and hear from Forrester Research about how you can prepare to drive key business outcomes through your digital marketing efforts. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Utilize analytics to drive customer satisfaction and retention by Infor CRM December 16, 2011 - (Free Research) Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc. October 17, 2011 - (Free Research) Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice. (EBOOK) VIEW ABSTRACT | GO TO

Riverbed Helps Triple Gilt Groupe’s Web Traffic Within a Year by Riverbed Technology, Inc. November 09, 2011 - (Free Research) With over 5,000 requests per second during peak periods, online retailer Gilt Groupe could lose a large percentage of its daily profits in just 10 minutes of downtime. After choosing the Riverbed Stingray Traffic Manager as its load balancing solution, visits to the site have increased thanks to improved customer satisfaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

11 Reasons Why Ektron Should Be On Your WCM Shortlist by Ektron, Inc. November 30, 2011 - (Free Research) Many businesses take full advantage of web content management systems for a multitude of reasons, but mostly because they allow business professionals the ability to create, publish and manage content on websites rather than relying totally on IT. Read this paper to get some must-know tips for selecting the right web CMS. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Evolving Your Mobile Marketing Presence: Strategies for Succeeding at Mobile As Both a Device and a Channel by Ektron, Inc. December 06, 2011 - (Free Research) Read this Forrester Research Inc. white paper to learn the latest on interactive marketing and how to implement these practices into your mobile marketing stratgieries. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM March 31, 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C). (ANALYST BRIEF) VIEW ABSTRACT | GO TO

Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical by IBM November 17, 2011 - (Free Research) As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Assessment Cross-Channel Experience Assessment by IBM November 17, 2011 - (Free Research) This paper offers information on rapidly developing a cross-channel strategy that reflects current customer trends and priorities, assesses a company’s Channel Capability Maturity, and helps to determine optimal future maturity needed to support the channel strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Social CRM Playbook by SugarCRM Inc. August 31, 2011 - (Free Research) This white paper will provide an outline of the broad steps you should take in building a social CRM strategy and a overview of how you can pair that strategy with technology to enable your business to practice real social CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Removing Struggle from Online Shopping: Findings from Econsultancy's Customer Experience Survey by Tealeaf November 02, 2011 - (Free Research) This is a white paper compiled of survey findings on understanding a business' online customer experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Operationalizing Online Customer Experience by Tealeaf September 28, 2011 - (Free Research) This webinar details the strategic value of operationalizing a customer experience effort across your business. What's more, to give you a head start, Eric T. Peterson will outline Web Analytics Demystified's six step process for operationalizing customer experience management within your own organization. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Stop losing revenue from poor online customer experiences by Tealeaf August 01, 2011 - (Free Research) 24% of annual online revenue is lost globally due to poor online customer experience. This report will underscore the importance of online customer experience management, or CEM, which is about taking a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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