Customer Relationship Management (CRM) | Customer Experience Management (CEM) | Customer Interaction Management | Customer Service (General) | Social Networks and Community Management | Business to Consumer Web Commerce | Web Content Management and Publishing | Customer Data Integration | Customer Information Management/ Customer Databases | Integrated E-Commerce Solutions

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How to tackle trust and co-operation by ComputerWeekly.com November 10, 2010 - (Free Research) It is well-known that eCommerce transactions require a level of trust between participants in that trust, in this context, gives each partner confidence that the other will fulfil his part of a bargain in the future. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Gain competitive advantage by using Customer Experience Management Solutions to extend brand value by Tealeaf December 22, 2011 - (Free Research) In this podcast, industry expert Rebecca Wettemann discusses how companies can balance customer experiences and brand promotion without creating conflict. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Evolving Your Mobile Marketing Presence: Strategies for Succeeding at Mobile As Both a Device and a Channel by Ektron, Inc. December 06, 2011 - (Free Research) Read this Forrester Research Inc. white paper to learn the latest on interactive marketing and how to implement these practices into your mobile marketing stratgieries. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Removing Struggle from Online Shopping: Findings from Econsultancy's Customer Experience Survey by Tealeaf November 02, 2011 - (Free Research) This is a white paper compiled of survey findings on understanding a business' online customer experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

E-Guide: Key Strategies for Improving Customer Service in a Down Economy by Citrix Online Go To Meeting January 12, 2012 - (Free Research) Read this e-guide and explore key techniques for using Web 2.0 technologies to improve your customer service, marketing and sales efforts. Discover a sound customer service strategy for your organization, as well as two types of online customer service initiatives. (EGUIDE) VIEW ABSTRACT | GO TO

Analyst's take: Microsoft Dynamics CRM boosts customer service and company profits by ComputerWeekly.com February 11, 2011 - (Free Research) Microsoft Dynamics CRM enables organizations to improve customer service, effectively manage marketing and communications, and increase sales productivity, ultimately driving increased profits and reduced costs. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Gartner predictions around Social CRM by Infor CRM February 08, 2012 - (Free Research) This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. (EGUIDE) VIEW ABSTRACT | GO TO

Tread carefully with social media-based customer loyalty programs by Infor CRM February 07, 2012 - (Free Research) Read this tip guide now to learn expert tips for interacting with your customers through Web 2.0. (EGUIDE) VIEW ABSTRACT | GO TO

Social engagement tips from author Qualman by Infor CRM February 07, 2012 - (Free Research) Read this tip guide now to learn how to go about making the first move with your customers in Web 2.0 and what are the best tactics for engaging and retaining customers. (EGUIDE) VIEW ABSTRACT | GO TO

The Proven ROI of Development Testing: An in-depth analysis of Coverity customer experiences by Coverity February 07, 2012 - (Free Research) Development testing has been proven to find more bugs and identify problems in complex code much faster than any other method. In this white paper you will learn about the ROI realized by twelve companies utilizing development testing in a wide range of industries and learn how to build your own business case. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Service. Smarter. Thriving in the age of the empowered customer by IBM January 30, 2012 - (Free Research) In this white paper, learn all about IBM's smarter commerce approach, which considers the entirety of the business-to-business (B2B) and business-to-consumer (B2C) experience. Read on and gain insight into how you can separate yourself from the competition by offering outstanding customer care in the days, months and even years after a sale. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Improve end-users experiences with application monitoring by Nimsoft, Inc. January 05, 2012 - (Free Research) This insightful on-demand webcast discusses web application performance monitoring, offering hints and tips for improving end-user response times from Forrester Research analyst Jean-Pierre Garbani. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Grocer Moves Shopping to the Palm of Customers’ Hands by SAP America, Inc. December 31, 2011 - (Free Research) Read this Bloomberg Businessweek case study to learn how Swiss grocer Coop leveraged its customers' attachment to their iPhones with their long commutes and time-compressed schedules to boost both loyalty and sales with an iPhone shopping app that integrates with its back-end SAP ERP and CRM systems. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction by Oracle Corporation April 26, 2011 - (Free Research) As e-commerce continues to grow, customer expectations for B2B e-commerce are changing rapidly. Business to business (B2B) companies that wish to grow and become more profitable are realizing that the old ways of doing business are insufficient and are investing in e-commerce platforms. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Commerce Anywhere: A Business and Technology Strategy to Maximize Cross-Channel Commerce Growth by Oracle Corporation April 26, 2011 - (Free Research) E-commerce has gone from fringe to foundation. Now, businesses must tailor their customer serivce approach to the more complex "anytime, anywhere" customer with mobile device in hand. This white paper from Oracle details the "commerce anywhere" approach. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

North American Contact Center Industry 2011: A Mid-Year Update and Forecast by Calabrio, Inc. January 25, 2012 - (Free Research) This informative market update from The National Association of Call Centers (NACC) provides a comprehensive look at the industry. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Re-Hosting Mainframe Applications Dramatically Increases Business Performance   by HP October 11, 2011 - (Free Research) Watch this brief video about the Cedacri Group’s mainframe modernization experience  to learn about the cost and performance advantages of a re-hosting strategy as well as how to ensure its success. (VIDEO) VIEW ABSTRACT | GO TO

How Web 2.0 Is Transforming CRM: Leveraging Social Media to Improve the Customer Experience by SAP America, Inc. January 01, 2009 - (Free Research) Check out this article to learn how SAP is embracing Web 2.0 opportunities for customer relationship management (CRM), from leveraging social computing to building new Web 2.0-based CRM applications. (JOURNAL ARTICLE) VIEW ABSTRACT | GO TO

Webcast: Connecting Customer Experience Management to Increased Revenue by Ektron, Inc. January 09, 2012 - (Free Research) Join us for an exclusive webcast and hear from Forrester Research about how you can prepare to drive key business outcomes through your digital marketing efforts. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Utilize analytics to drive customer satisfaction and retention by Infor CRM December 16, 2011 - (Free Research) Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc. October 17, 2011 - (Free Research) Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice. (EBOOK) VIEW ABSTRACT | GO TO

Riverbed Helps Triple Gilt Groupe’s Web Traffic Within a Year by Riverbed Technology, Inc. November 09, 2011 - (Free Research) With over 5,000 requests per second during peak periods, online retailer Gilt Groupe could lose a large percentage of its daily profits in just 10 minutes of downtime. After choosing the Riverbed Stingray Traffic Manager as its load balancing solution, visits to the site have increased thanks to improved customer satisfaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

11 Reasons Why Ektron Should Be On Your WCM Shortlist by Ektron, Inc. November 30, 2011 - (Free Research) Many businesses take full advantage of web content management systems for a multitude of reasons, but mostly because they allow business professionals the ability to create, publish and manage content on websites rather than relying totally on IT. Read this paper to get some must-know tips for selecting the right web CMS. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Analyst Research IBM Synchronizes its Commerce 2.0 Strategy with ‘Smarter Commerce’ Initiative by IBM March 31, 2011 - (Free Research) In this paper, IDC Insight highlights the important elements of the IBM Smarter Commerce announcement and looks at the implications of the announcement in the context of a powerful movement that is occurring in the commerce solutions marketplace, both business to business (B2B) and business to consumer (B2C). (ANALYST BRIEF) VIEW ABSTRACT | GO TO

Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical by IBM November 17, 2011 - (Free Research) As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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