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Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical by IBM
November 17, 2011 - (Free Research) As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation.
Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects
August 2007 - (Free Research) Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner.
Differentiate Your Company with Complete CRM by Oracle Corporation
February 2009 - (Free Research) This white paper will expand on what Oracle defines as Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM.
Choosing the Best CRM for Your Organization by Oracle Corporation
September 2007 - (Free Research) Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves.
Connect and Empower Mobile Salespeople by Oracle Corporation
June 2009 - (Free Research) Read this white paper to learn how a lightweight mobile CRM application - more task - than system-focused - can actually provide useful information and encourage salespeople to utilize it.
Social Media-based Customer Loyalty Programs by Infor CRM
February 2012 - (Free Research) This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.
Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.
April 2009 - (Free Research) By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
Creating Business Value with Communication-Enabled CRM Processes by SAP America, Inc.
September 2008 - (Free Research) In this paper learn how companies can overcome the limitations in marketing, sales, and service processes by pursuing communication-enabled business processes (CEBPs)–enabled by communication systems that are integrated with business applications.
Five Predictive Imperatives for Maximizing Customer Value by IBM
February 2011 - (Free Research) This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits.
Oracle Business Intelligence Applications Overview by Oracle Corporation
January 2011 - (Free Research) This paper explains how Oracle Business Intelligence (BI) Applications are complete, prebuilt BI solutions that deliver intuitive, role-based intelligence for everyone in an organization - from front line employees to senior management - that enable better decisions, actions, and business processes.
Smarter communications through analytics by IBM
November 2011 - (Free Research) As research suggests, investments in data integration and analytics that maximize the value of each customer are worthwhile and create potential for financial gain. To quantify the value of those investments, an illustrative $8 billion communications provider was modeled. Results from this effort are presented throughout this paper.
CRM without Compromise: A Strategy for Profitable Growth by SAP America, Inc.
April 2007 - (Free Research) Consider how SAP can help you improve customer relationship management. Build a synergistic ecosystem with employees, customers, and partners to deliver customer value – where customer demand drives the supply chain and customer insight inspires innovation. Quickly respond to sustain competitive advantage and profitability.
IT in the UK SMB (Small and Medium sized Business) Sector by ComputerWeekly.com
January 2012 - (Free Research) This report from Knowledge Peers and Pierre Audoin Consultants (PAC), reveals what leaders of Small and Medium-Sized Businesses (SMBs) think of IT – its strategic value, its potential, and the changing way in which it is being used in their organisations.
Deliver Extraordinary Customer Experience by Oracle Corporation
February 2010 - (Free Research) Organizations need to differentiate themselves by providing personalized and rewarding service that leverages the unique value of all customer touch points. If done well, a company can transform customer service into a competitive advantage, and use it to turn a buyer into a customer for life. Read on to learn more.
On the Move: How to provide great productivity solutions for the mobile sales team by SAP America, Inc.
March 2011 - (Free Research) A mobile worker’s particular need is mobile CRM – and the goal in a sales context is to deliver all the info and tools on-the-go reps need to manage leads and opportunities. Read in this Selling Power magazine how SAP’s mobile CRM tools help companies to increase sales significantly.
CRM Thought Leadership booklet by IBM
January 2012 - (Free Research) With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers’ terms.
Video: Customer Lifetime Value for IT by IBM
January 2012 - (Free Research) With technology underpinning much of the customer experience, IT and marketing must adopt new technologies to innovate and grow revenues. Watch this videocast now to learn how IBM SPSS Predictive Analytics enables marketers while reducing the burden on IT.
Why Deliver Extraordinary Customer Service? by Oracle Corporation
March 2011 - (Free Research) Organizations need to differentiate themselves by providing personalized and rewarding service that leverages the unique value of all customer touch points. If done well, a company can transform customer service into a competitive advantage, and use it to turn a buyer into a customer for life.
Executive Dialogue Podcast: Finding Customer Loyalty in a Multichannel World by Oracle Corporation
March 2011 - (Free Research) Listen to this podcast for an insightful dialogue between Don Peppers, founding partner of Peppers & Rogers Group, and Melissa Boxer, vice president of CRM applications at Oracle, as they explore these principles and provide guidance on how to create and sustain loyalty in a multichannel world.
Analytics: The New Path to Value by IBM
February 2011 - (Free Research) In this executive report from MIT Sloan Management Review and IBM Institute for Business Value learn how the smartest organizations are embedding analytics to transform insights into action and out-perform the competition, recommended actions organizations can take to bolster their analytics capabilities to achieve long-term advantage.
Smarter Commerce Manufacturing Interactive Guide by IBM
January 2012 - (Free Research) Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth.
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