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Customer Experience Management (CEM)
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Customer Relationship Management (CRM)
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Customer Interaction Management
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Customer Information Management/ Customer Databases
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Customer Data Integration
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11 Reasons Why Ektron Should Be On Your WCM Shortlist by Ektron, Inc.
November 30, 2011 - (Free Research) Many businesses take full advantage of web content management systems for a multitude of reasons, but mostly because they allow business professionals the ability to create, publish and manage content on websites rather than relying totally on IT. Read this paper to get some must-know tips for selecting the right web CMS.
Stop losing revenue from poor online customer experiences by Tealeaf
August 01, 2011 - (Free Research) 24% of annual online revenue is lost globally due to poor online customer experience. This report will underscore the importance of online customer experience management, or CEM, which is about taking a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success.
The Innovation Barrier, Part 2: Symptoms, Solutions, and the Impact on Equipment Manufacturers by Fanfare
November 16, 2007 - (Free Research) This paper is the second in a two-part series exploring the innovation barrier – the point at which testing can no longer keep pace with development in the equipment manufacturing industry. It examines the innovation barrier’s symptoms – from slowdowns in development to mounting quality issues – and the potential impact on equipment manufacturers.
Next-gen telecom testing tools evolve for NGN services, IMS networks by Mu Dynamics
April 18, 2011 - (Free Research) This e-guide discusses the convergence of voice, video and data on IP Multimedia Subsystem (IMS) networks and how it is driving the need for testing tools that are up to speed. Find out what key players are doing to keep pace and how integrated platforms may eliminate the need for multiple telecom testing tools and simplify the process.
The Customer Intimacy Imperative by IBM
November 18, 2010 - (Free Research) Business success today requires a new depth of customer insight. Learn how the right blend of customer-centric strategies and advance analytic tools can help your business achieve a competitive advantage. Read this white paper to realize the full potential of your customer relationships.
Stop throwing away marketing dollars, key steps for online customer retention by Tealeaf
November 04, 2010 - (Free Research) This webcast explains how without the right tools, organizations lack insight into why particular customers abandon or transactions fail, and the actionable data to be able to re-engage them. But with the right tools and strategies in place, companies can increase revenue and customer satisfaction at the same time.
The Risks of Social Media and What Can be Done to Manage Them by CommVault Systems, Inc.
July 21, 2011 - (Free Research) There are both risks and rewards associated with the use of social media in a corporate setting, but one thing is clear: Decision makers can no longer ignore social media management. Read this white paper to learn more about the risks, rewards, and potential pitfalls of social networking
Executive Brief Digital Transformation: Creating New Business Models Where Digital Meets Physical by IBM
November 17, 2011 - (Free Research) As businesses embrace the digital revolution, they're rethinking what customers value most and creating operating models that take advantage of what’s newly possible for competitive differentiation. This report is designed to provide senior executives with analysis and insight on how fast and how far to go on the path to digital transformation.
Unlock the Value of Social Media Data by Hewlett-Packard Limited
January 04, 2012 - (Free Research) Read this paper now to learn how you can implement social data practices into your current customer analytics program.
Recover lost online revenue with customer experience management by Tealeaf
November 04, 2010 - (Free Research) In this white paper, we’ll describe the two main techniques companies utilize to incorporate customer recovery into their overall Customer Experience Management strategy—namely, Immediate Issue Resolution & Follow‐up and Real‐time Customer Recovery.
The Total Economic Impact of Microsoft SharePoint Server 2010 by ComputerWeekly.com
May 17, 2010 - (Free Research) In December 2009, Microsoft commissioned Forrester Consulting to examine the total economic impact and potential return on investment (ROI) that enterprises may realize by deploying Microsoft SharePoint Server 2010.
TouchPoints TV: Rochelle Schard, Infor by Infor WFM Workbrain
February 06, 2012 - (Free Research) In a special interview with TouchPoints TV, Rochelle Schard, Director of Marketing for Infor, shared her first impressions of the NRF's BIG Show. Watch this videocast now to get an insider’s look at the conference and Infor’s latest tools and tactics for workforce management (WFM).
Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.
April 27, 2009 - (Free Research) By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
Utilize analytics to drive customer satisfaction and retention by Infor CRM
December 16, 2011 - (Free Research) Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers.
Transforming the Customer Experience: How Four Contact Centers Did It Successfully by inContact
September 15, 2011 - (Free Research) If your organization isn't on the cloud yet when it comes to customer service, then you may be severely disadvantaged. Competition for customer service is increasing and your company needs all the latest tools to stay ahead of the game. Read this white paper to learn how four contact centers adopted agile cloud-based computing technologies.
Navigating the path to satisfying online customer experience by Tealeaf
November 23, 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.
E-Guide: Key Strategies for Improving Customer Service in a Down Economy by Citrix Online Go To Meeting
January 12, 2012 - (Free Research) Read this e-guide and explore key techniques for using Web 2.0 technologies to improve your customer service, marketing and sales efforts. Discover a sound customer service strategy for your organization, as well as two types of online customer service initiatives.
Social CRM Comes of Age by Oracle Corporation
April 01, 2009 - (Free Research) Web 2.0. Collaborative computing. Social media. And now Social CRM. These terms are used interchangeably, and often, to describe the massive transformation taking place across organizations today. What strategies and tools do the newest CRM solutions provide to leverage this new reality? Read this white paper to learn more about Social CRM.
Social Media-based Customer Loyalty Programs by Infor CRM
February 06, 2012 - (Free Research) This e-guide from our editorial team will teach you how to efficiently deliver additional value to customers via social media as well as tips for finding balance when connecting with customers, and expert engagement tips from social media consultant Erik Qualman.
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