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Increasing Marketing Campaign Profitability with Predictive Analytics by IBM February 20, 2011 - (Free Research) This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing by Infor CRM January 20, 2012 - (Free Research) This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns. (VIDEO) VIEW ABSTRACT | GO TO

Why Business Rules Are Critical for Retail Success by FICO December 22, 2011 - (Free Research) With customer centricity the rallying cry for today’s retailers, retail organizations must create systems that support highly personalized and targeted decisions across multiple channels. Learn how successful retail organizations are using business rules management for marketing and merchandising operations programs to achieve customer centricity. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Unlock the Value of Social Media Data by Hewlett-Packard Limited January 04, 2012 - (Free Research) Read this paper now to learn how you can implement social data practices into your current customer analytics program. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Marketing Analytics by Oracle Corporation July 11, 2008 - (Free Research) Oracle Marketing Analytics helps you to develop closer, more valuable customer and prospect relationships and improve marketing effectiveness. Read this data sheet to learn more. (DATA SHEET) VIEW ABSTRACT | GO TO

Maximize the Value of On-Demand CRM with On-Demand Reporting by Business Objects August 2007 - (Free Research) Improving the overall quality of your company’s decision-making process results also improves the overall effectiveness of your business. This paper explains how reporting will help your organization make better decisions, and how on-demand reporting allows you to accomplish this task in a fast, cost-effective, and easy-to use manner. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How to Enhance Customer Interactions by Infor CRM December 2011 - (Free Research) This white paper details tactics for improving your customer interaction efforts for more successful business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Drive Lifetime Customer Loyalty with Infor CRM Epiphany Interaction Advisor by Infor CRM January 2012 - (Free Research) Watch this video demo to learn about Infor CRM Epiphany Interaction Advisor, an all-in-one customer interaction system that provides you with valuable customer insight for enhanced interactions and increased customer loyalty. (VIDEO) VIEW ABSTRACT | GO TO

IT in the UK SMB (Small and Medium sized Business) Sector by ComputerWeekly.com January 2012 - (Free Research) This report from Knowledge Peers and Pierre Audoin Consultants (PAC), reveals what leaders of Small and Medium-Sized Businesses (SMBs) think of IT – its strategic value, its potential, and the changing way in which it is being used in their organisations. (IT BRIEFING) VIEW ABSTRACT | GO TO

Gartner: A perspective on Android 2.2 for the enterprise by ComputerWeekly.com September 2010 - (Free Research) With the announcement of Android 2.2, code named "Froyo," Google targets the enterprisemarket for the first time. This release has features to enable devices that can be grantedsupport under the "appliance level" of the Gartner Managed Diversity Framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Oracle Business Intelligence Applications Overview by Oracle Corporation January 2011 - (Free Research) This paper explains how Oracle Business Intelligence (BI) Applications are complete, prebuilt BI solutions that deliver intuitive, role-based intelligence for everyone in an organization - from front line employees to senior management - that enable better decisions, actions, and business processes. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Reducing Costs with Efficient Operations: A Fast Track to More Working Capital by SAP America, Inc. July 2007 - (Free Research) Untamed costs can deplete the precious working capital that's critical to your ongoing operations and new expansions. By instituting efficient automated processes throughout your organization, you can reduce waste, unnecessary overtime, and a host of other cost factors. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Massachusetts Data Protection Law by SearchSecurity.com & SearchCompliance.com June 2009 - (Free Research) Massachusetts businesses facing down MA 201 CMR 17.00 can meet the challenge with preparation and execution. Read this e-book to learn more about important topics such as identity theft, data breach prevention, mandatory encryption, and getting ahead of the game where Massachusetts data protection law is concerned. (EBOOK) VIEW ABSTRACT | GO TO

Selling Through A Slump: An Industry-by-Industry Playbook to Help You Prepare for the Recovery by Oracle Corporation June 2009 - (Free Research) Selling in today's economy is tough. And simply doing more of the same is not the way to survive, much less thrive, in today's economy. There are important dos and don'ts in times like these. This E-Book is your industry-specific roadmap out of the economic slump. (EBOOK) VIEW ABSTRACT | GO TO

Differentiate Your Company with Complete CRM by Oracle Corporation February 2009 - (Free Research) This white paper will expand on what Oracle defines as Complete CRM – how businesses can better engage customers and users, manage customer transactions, and analyze results to adapt and take advantage of changing business and economic circumstances to realize greater value from CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How Do You Evaluate Which On-Demand CRM Solution is Right for You? by Oracle Corporation January 2009 - (Free Research) The three main drivers of SaaS adoption-low initial cost of ownership, speed of deployment, and low internal IT resource profile-make SaaS solutions attractive at any time, but even more so in times of a challenging market, provided there is a bona fide business need and the initiative can be expected to create additional revenue or save money. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com.  (SOFTWARE PRODUCT) GO TO DETAILED REPORT

Software as a Service Dramatically Improves CRM Success by Oracle Corporation February 2008 - (Free Research) Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Oracle Database - The best choice for Siebel Applications by Oracle Corporation April 2010 - (Free Research) This white paper covers the business and technology reasons behind customers' continued choice of Oracle Database for their Siebel Applications deployments. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing the customer experience across channels -- a manager's guide by Oracle Corporation May 2011 - (Free Research) This eBook explores optimizing and analyzing data collected from each channel and how to apply the findings to a customer experience management (CEM) strategy. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Podcast: Salesforce.com and Business Objects - How OnDemand CRM and BI Work Together by Business Objects August 2007 - (Free Research) In this recorded interview with salesforce.com, learn how advanced Web-based reports and dashboards created by business intelligence (BI) market leader Business Objects have increased the value of the leading on-demand customer relationship management (CRM) platform - salesforce.com. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Retailers' Response to the Global Economy Downturn - Enabling Immersive Shopping Experiences by Oracle Corporation March 2009 - (Free Research) This white paper will explore the global retail industry's movement towards the attainment of total immersive shopping experience (ISE) abilities, and discuss how integrated customer relationship management (CRM) software suites will represent the key technological enabler to achieve this fundamental strategic business objective. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Cognos Business Intelligence for Report Authors by IBM January 2012 - (Free Research) Utilize a complete set of enterprise reports that are easy to build, maintain, secure and deploy, all delivered in a collaborative authoring environment and based on the fundamental principle of "author once — consume anywhere." (VIRTUAL SEMINAR) VIEW ABSTRACT | GO TO

The Social Sales Revolution by Salesforce.com February 2012 - (Free Research) This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%. (EBOOK) VIEW ABSTRACT | GO TO

How to Win Online: Advanced Personalization in E-Commerce by Oracle Corporation April 2011 - (Free Research) Now that online shopping is a mainstream actitivity, the competition to win the e-commerce customer has never been fiercer. Today, the challenge is no longer getting customers to shop online but getting the existing base of online shoppers to spend more and exhibit brand loyalty. Learn how to win the battle of the brands in today's white paper. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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