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Your search for keyword: Strategic Marketing B2B returned 145 results.
 
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Customer Relationship Management (CRM) | Customer Service (General) | Customer Experience Management (CEM) | Marketing Management | Business Intelligence Solutions | Sales Management | Customer Interaction Management | Customer Information Management/ Customer Databases | Customer Data Integration | Business Process Management (BPM)

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CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution

February 20, 2009 - (Free Research) This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How to Assure ERP Success: Taking Ownership by IFS

January 12, 2009 - (Free Research) CarSound CFO Steve Ragow encourages you to take ownership of and master your ERP system to assure your success.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Business Intelligence Trends: The Next Generation of Performance Management by Attivio, Inc.

February 24, 2010 - (Free Research) BI applications, business process improvements, and improving the use of information and analytics has become a big trend lately. In light of this, this paper focuses on why you need to look for solutions that unify access to all types of information in analytical applications such as BI and BPM.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Analytics Partners - Delivering Faster and More Strategic BI by Oracle Corporation

January 28, 2009 - (Free Research) Analytics Partners chose to work exclusively with Oracle because of the strength and superiority of its product line, as well as confidence in Oracle's commitment to the emerging and mid-market as well as to its channel partners.
(CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Cost Savings with Centralized Virtual Desktops by Citrix

May 11, 2009 - (Free Research) This white paper provides a close examination of virtual desktop infrastructure (VDI) and how it may dramatically lower total cost of ownership (TCO). Read this paper to learn about the current cost of PC management and how virtual desktops can be deployed using existing budgets.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Insurance: Converging Customers, Cost Management and Compliance by Kofax, Inc.

February 03, 2010 - (Free Research) Through a case study with Pan-American, this white paper examines how insurers can generate measurable progress toward these goals by treating document driven business process automation as a strategic initiative at the C-level.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Blackberry Solution Increases Customer Service for Corporate Real Estate Company by BlackBerry

February 26, 2009 - (Free Research) J.J. Barnicke's sales people needed instant access to corporate property information to better serve clients and speed up sales cycles. They also needed wireless access to CRM data This case study explains how J.J. Barnicke is using BlackBerry and the sales force solution to access CRM information about clients.
(CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Transforming Your Email Channel to Provide a 360 Degree View by ColdSpark, Inc.

February 03, 2010 - (Free Research) While email is often leveraged as a delivery vehicle for this broad range of communications, few organizations recognize the value of developing and executing a comprehensive email channel strategy. A strategic email channel delivers a 360 degree view of how customers, prospects, partners and other key audiences are engaging with an organization.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Maximizing Customer Value with Oracle Business Intelligence Applications by Oracle Corporation

December 01, 2007 - (Free Research) This technology brief highlights how BI applications can integrate information across data sources and departments, provide a single, integrated view of customer and enterprise information, and enable greater alignment of decisions and execution to drive higher customer profitability and share of wallet.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Strategic Messaging - Exchange 2010 Technical Decisions for Next Generation Messaging Virtual Seminar by Microsoft

March 16, 2010 - (Free Research) By attending this complimentary, interactive, virtual seminar, you receive independent expertise focused on the evolution of Exchange Server, the limits and the pain points of previous versions, and critical considerations to keep in mind before making the decision about moving to Exchange Server 2010.
(VIRTUAL TRADE SHOW) VIEW ABSTRACT | GO TO VIRTUAL TRADE SHOW

Unified Physical Infrastructure (UPI) Strategies for Thermal Management by Panduit

January 28, 2010 - (Free Research) This white paper demonstrates how air sealing grommets can be used to close raised floor cutout spaces and improve data center cooling efficiency. Solutions that achieve the highest level of sealing effectiveness support network uptime goals by contributing to maximum cooling efficiency and providing superior cable management.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data Driven Marketing by IBM

October 05, 2009 - (Free Research) Read this report to learn the findings of an Aberdeen Group study examining how organizations are using data to impact marketing performance and marketing effectiveness. This study offers best practices from hundreds of organizations that identify how to use data to achieve superior performance.
(ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Maximizing Website Return on Investment: The Crucial Role of High-Quality Search by Google Search Appliance

March 16, 2010 - (Free Research) At a time when customers are conscious of new expenditures, organizations are looking to deploy solutions that provide substantive and fast ROI. Read this white paper to learn how Google search solutions provide organizations with a simple way to increase revenues.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution

July 23, 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Surviving and Thriving in a Challenging Market: How Customer-centric Strategies Can Help Financial Services Firms Weather Market Volatility and Economic Uncertainty by Pivotal CRM, a CDC Software solution

February 20, 2009 - (Free Research) This white paper explains how financial services firms across the industry and around the globe can use customer-centric strategies and CRM tools to maximize the value and loyalty of their client base and gain insight into new areas of opportunity.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Impact of Carrier Ethernet on Service Providers by Dorado Software

September 21, 2009 - (Free Research) Mobile internet access and the explosive demand for high bandwidth services on mobile devices have created a pivotal point for service providers. Those providers that can meet the new demands while increasing efficiency will be able to increase their market share, while those that are not will lose ground. Read on to learn how to keep up.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Presentation Transcript: Discover New Revenue Streams - Add Managed Hosting to your Managed Services by Verio

February 02, 2010 - (Free Research) In this presentation transcript, join Zeus Kerravala, of the Yankee Group, and Janine Soika, a channel marketing leader from Verio, for a quick discussion that will jumpstart your monthly revenue.
(PRESENTATION TRANSCRIPT) VIEW ABSTRACT | GO TO

Data Quality : A Survival Guide For Marketing by SAP America, Inc.

June 02, 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Infor Permission-based Marketing Campaigns by Infor CRM

July 22, 2009 - (Free Research) Watch this product demo to see how easy to use Infor CRM Epiphany is and how you can use it to gain customer insight and deliver messages that appeal to the specific needs of that customer. You will also learn all the benefits Infor CRM Epiphany has to offer.
(PRODUCT DEMO) VIEW ABSTRACT | GO TO

Making Interactions More Intelligent Across All Channels in the Retail Finance Industry by Infor CRM

July 22, 2009 - (Free Research) In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increase Your Returns Using Event-Based Marketing by Infor CRM

July 22, 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM

March 02, 2009 - (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
(ANALYST BRIEF) VIEW ABSTRACT | GO TO

How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM

October 23, 2009 - (Free Research) This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Innovative Marketing Strategies for Individual and Personal Lines Insurers by Infor CRM

July 22, 2009 - (Free Research) In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability.
(WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Infor CRM Epiphany for Insurance by Infor CRM

July 01, 2009 - (Free Research) The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business.
(BROCHURE) VIEW ABSTRACT | GO TO

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