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CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 05, 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
Cross-Channel Commerce: A Consumer Research Study by Oracle Corporation
April 25, 2011 - (Free Research) The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
CIO Survey Reveals Top Application Performance Management Strategies by CA Technologies.
June 13, 2011 - (Free Research) In an exclusive survey, members of the CIO Forum on LinkedIn have weighed in on the business impact of application performance. These CIOs and IT leaders say they directly associate application performance with end-user and customer satisfaction, along with the potential to increase productivity and lower costs.
Stop losing revenue from poor online customer experiences by Tealeaf
August 01, 2011 - (Free Research) 24% of annual online revenue is lost globally due to poor online customer experience. This report will underscore the importance of online customer experience management, or CEM, which is about taking a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success.
Operationalizing Online Customer Experience by Tealeaf
September 28, 2011 - (Free Research) This webinar details the strategic value of operationalizing a customer experience effort across your business. What's more, to give you a head start, Eric T. Peterson will outline Web Analytics Demystified's six step process for operationalizing customer experience management within your own organization.
Navigating the path to satisfying online customer experience by Tealeaf
November 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.
Gartner 2011 Magic Quadrant for BI Platforms by LogiXML
January 2012 - (Free Research) This white paper features results of a survey conducted by Gartner. The survey asked business intelligence (BI) leaders to explain their experiences with BI platforms from 25 vendors
E-Guide: Key Strategies for Improving Customer Service in a Down Economy by Citrix Online Go To Meeting
January 2012 - (Free Research) Read this e-guide and explore key techniques for using Web 2.0 technologies to improve your customer service, marketing and sales efforts. Discover a sound customer service strategy for your organization, as well as two types of online customer service initiatives.
The Top 10 Technical Considerations for Evaluating e-Commerce Platforms by Art Technology Group (ATG)
July 2010 - (Free Research) This paper offers ten considerations to help guide the selection criteria for your next e-commerce platform - which should ideally be the last e-commerce platform you would ever need to buy. Continue reading to learn these two technical considerations for evaluating e-commerce platforms.
How to Win Online: Advanced Personalization in E-Commerce by Oracle Corporation
April 2011 - (Free Research) Now that online shopping is a mainstream actitivity, the competition to win the e-commerce customer has never been fiercer. Today, the challenge is no longer getting customers to shop online but getting the existing base of online shoppers to spend more and exhibit brand loyalty. Learn how to win the battle of the brands in today's white paper.
The Social Customer Engagement Index by SAP America, Inc.
July 2011 - (Free Research) This white paper provides the results of a survey of industry professionals about how they were using social channels to engage customers from a service perspective. Learn how you can leverage these findings to transform your own efforts to integrate social and traditional methods of communication with your customers.
Utilize analytics to drive customer satisfaction and retention by Infor CRM
December 2011 - (Free Research) Watch this webcast to discover how you can increase your online marketing efforts with next-gen customer relationship management (CRM) tools that will significantly improve customer satisfaction as well as increase the return rate of customers.
The Social Sales Revolution by Salesforce.com
February 2012 - (Free Research) This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.
Customers, Not Cars Now Drive Auto Importer’s Strategy by SAP America, Inc.
January 2011 - (Free Research) Read this Bloomberg Businessweek case study to learn how Israeli auto importer Colmobil Corp. changed its entire organizational structure and business processes, and, as part of the transformation, overhauled its legacy technology infrastructure to improve its customers' experiences and create business growth.
5 ways to increase online self-service adoption for financial services by Tealeaf
September 2011 - (Free Research) Financial institutions need to take immediate steps to ensure they understand the experience of their customers who are transacting online. In this white paper learn how to implement an effective customer experience management (CEM) to help build customer loyalty, revenue, cost savings, and more.
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