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Strategic Value With Trade Promotion Management: A Closed-Loop Process for Quick Wins and Profitable Growth by SAP America, Inc. September 03, 2010 - (Free Research) This paper presents the situation of N-Hair, a fictional high-end hair-care products company that is now expanding into channels in broader consumer markets. Read this paper to learn how the firm has positioned itself well for long-term success as it preserved its brand image with SAP software. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Economist Intelligence Unit: A New Mandate for IT by SAP America, Inc. April 01, 2007 - (Free Research) Learn more about the changing role of IT in business. This report includes research targeted towards senior executives responsible for managing and deploying information technology in pursuit of business objectives. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Brand Management - Leveraging the Power of Integrated Marketing by SAP America, Inc. February 01, 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Accessible Transactional Reports by Xenos Group Inc. June 17, 2010 - (Free Research) This paper discusses how having an accessible PDF as a standard electronic format for all clients removes the cost of special processing and makes the benefits available to any client who wishes to take advantage of them. Continue reading to learn about the many benefits of providing customers with easy access to transactional reports. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Hidden World of PDF Accessibility by Xenos Group Inc. June 17, 2010 - (Free Research) Online accessibility for the visually impaired is quickly becoming an integral part of many organizations’ customer satisfaction agendas. With PDF accessibility, enterprises with large statement requirements can ensure accessibility for the planning process for their ePresentment strategy, in particular PDF documents for statement and billing. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Information Governs: Oracle Solutions for Governance, Risk, and Compliance by Oracle Corporation September 14, 2009 - (Free Research) Now more than ever, enterprises must achieve strategic objectives while operating within prescribed boundaries. Oracle makes this possible with the most complete platform for governance, risk, and compliance. Read this white paper to learn more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability by SAP America, Inc. September 17, 2008 - (Free Research) The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Innovation Through End-to-End Unified Networking Solutions by Hewlett Packard Company and Intel March 11, 2010 - (Free Research) Businesses are struggling to increase revenue and retain customer loyalty due to constant competitive pressure to innovate quickly and deliver greater value to customers. Businesses look to technology to help spur growth, cut costs, and stay ahead of the competition. Read this solution brief to learn more about innovative networking solutions. (ARTICLE) VIEW ABSTRACT | GO TO ARTICLE

Drive Marketing ROI in the Cloud with Microsoft Dynamics CRM Online by Microsoft August 23, 2010 - (Free Research) Attend this webcast to see Microsoft Dynamics CRM Online in action, including integration to Microsoft Business Productivity Online Services (BPOS), and learn about customers who have used Microsoft Dynamics CRM Online to address topics including Internet marketing and Web-to-lead capture. (VIDEO) VIEW ABSTRACT | GO TO

Drive Sales, Marketing and Service Success with Microsoft Dynamics CRM Online by Microsoft August 23, 2010 - (Free Research) Attend this webcast to see the product in action (including integration to Microsoft Business Productivity Online Services), to understand the competitive advantages Microsoft Dynamics CRM Online has over other solutions in the market, and to hear examples of successful customers managing their customer relationships in the cloud. (VIDEO) VIEW ABSTRACT | GO TO

Social Media Metrics: Listening, Understanding and Predicting the Impacts of Social Media on Your Business by SAS Institute Inc. August 18, 2010 - (Free Research) This paper discusses how the conversations taking place on these social networks can build or erode your brand, your reputation, leads, sales and revenue. Outspoken individuals change other people’s opinions about you. Read this white paper to learn how to understand and predict the impact of social media on your business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Keeping Pace with the Consumer: What you Need to Deliver a Next-Generation Customer Experience by Aspect, Inc. August 10, 2010 - (Free Research) This paper outlines key capabilities and top-line technical requirements to consider as you engage with IT to determine the best path forward to meet your customers’ demands. Continue reading to learn tips and techniques to keep pace with the consumer and deliver a next-generations customer experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Enhance Customer Loyalty through Higher Responsiveness by Oracle Corporation April 01, 2009 - (Free Research) The user experience associated with web applications relies in large part on the availability and management of their session data, its persistence, and its management. This white paper focuses on the topic of data availability and management for mission-critical web applications. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Inside SQL Server 2008: Exploring High Availability and Scalability Enhancements by Global Knowledge May 01, 2009 - (Free Research) Microsoft is targeting close to zero downtime with SQL 2008 with availability and recovery features that only used to be available via third-party solutions. This white paper discusses the evolution of High-availability from SQL 2005 to SQL 2008, and the tools available to minimize downtime in the Enterprise. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SAP® Business Communications Management for Utilities: Fully Integrated Software to Improve Customer Satisfaction by SAP America, Inc. September 03, 2010 - (Free Research) This paper explains how SAP® Business Communications Management software provides a flexible multichannel, all-IP business communications platform that can deploy IP telephony for everyone who needs it. Read on to learn how this software works with SAP CRM to provide improved customer satisfaction without any costly cumbersome integration issues. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Eclipse Aviation: Jet Maker Uses Enhanced SAP® Software Usability to Support Sales Team by SAP America, Inc. September 02, 2010 - (Free Research) After switching to SAP CRM, the sales team members now benefit from the integration of sales-related activities in both their Microsoft Outlook in-boxes and Web browsers. Continue reading to learn all of the benefits that not only the sales team experienced from switching to SAP® software but also how the marketing team has benefitted as well. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Enhancing Constituent Perceptions with CRM for Public Sector: Advancing Beyond Efficiency and Service Improvements by SAP America, Inc. September 02, 2010 - (Free Research) By using a CRM strategy with software solutions, government agencies can achieve a host of benefits when it comes to streamlining business processes and analytical capabilities. Read on to learn how By enabling such CRM processes, governments can build communication campaigns that help shape the public’s perceptions and advance the value delivered. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SQL Compatibility in DB2 9.7-- From triggers to object enhancements: A demonstration of the new PL/SQL compatibility features by IBM September 01, 2010 - (Free Research) This article overviews the new PL/SQL compatibility features in IBM DB2 software version 9.7, making it easier to adopt and allowing you to take advantage of its autonomic and high-performance characteristics.  (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

E-Book: Successfully Leveraging Marketing Automation Technology: Building a Business Case by SearchCRM August 31, 2010 - (Free Research) Marketers are being asked to identify, segment and target the most profitable customers and boost customer loyalty. Marketing automation software can help solve these challenges, but it too requires a financial investment. Read on and learn how to successfully leverage marketing automation technology and how to build a business case for it as well. (EBOOK) VIEW ABSTRACT | GO TO

The Economics of Software Quality: A Whitepaper on the Financial Impact of Software Testing and How Jinx Can Help Reduce Software Development Costs by Corensic July 25, 2010 - (Free Research) Today software development necessitates a great emphasis on quality. At the same time, the software quality assurance process forces development managers to make tradeoffs between the costs of additional software testing and the expected cost of fixing bugs after they have reached the field. Read this paper for tips on balancing quality and cost. (WHITE PAPER) GO TO WHITE PAPER

Webcast: IBM, RIM - Mobilizing Business Worldwide by IBM May 11, 2010 - (Free Research) The time for enterprise mobility is now, so don’t miss this opportunity to learn more about IBM Lotus Connections and IBM Lotus Quickr for BlackBerry, how it will benefit your organization and mobilize your business. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Best Practices for Implementing Automated Functional Testing by Hewlett-Packard Company April 2007 - (Free Research) By automating functional testing, you can take major steps forward to improve automated business processes. Your development and QA teams can increase the speed and accuracy, and your IT department can achieve a higher ROI from software projects. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Workforce Management (WFM) Software: SearchCRM.com Product Directory 2010 Edition by SearchCRM July 2010 - (Free Research) This directory was designed to be a valuable resource for those getting started with research or evaluating vendors in the CRM market.  Inside, you’ll find basic information about the major vendors in the WFM market and the products they sell. Continue reading to find out which products are right for your organization. (ARTICLE) VIEW ABSTRACT | GO TO ARTICLE

FMC Technologies: Gaining Greater Insight into Sales Forecast Data with SAP® CRM by SAP America, Inc. September 2010 - (Free Research) FMC Technologies Inc. of Houston is a leader in oil and gas equipment service. This case study describes how by replacing Siebel software with the SAP CRM application, the company integrated and centralized its forecasting data, enabling managers to make better and faster decisions about supply chain capacity. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Delivering Efficient After-Sales Service in IM&C Companies: Superior Service Operations for Profitable Growth by SAP America, Inc. September 2010 - (Free Research) This paper discusses how integrated software and services from SAP can help you streamline and align key operations in service sales, service marketing, customer support, contract management, field service, and installed-base management. Read on to learn how to deliver efficient after-sales services. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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