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Management Mandate to Reduce Costs Leads to Increased Productivity by SEGUS Inc
August 20, 2009 - (Free Research) Learn how an Alabama company seeking a replacement tool for their mainframe administration and automation discovered SEGUS’ Smart products that not only delivered better functionality with a good GUI, but would save the company $80,000 over a five year period, while also avoiding future costly upgrade fees.
1to1 Executive Dialogue: Dialing in on Customers by Infor CRM
April 02, 2010 - (Free Research) In this 1to1 Executive Dialogue, Don Peppers and Tony Compton talk about why CME companies need to improve their customer engagement initiatives, and the importance of customer analytics not only in retaining customers, but in increasing their share-of-wallet in such a highly competitive space.
Workforce Management (WFM) Software: SearchCRM.com Product Directory 2010 Edition by SearchCRM
July 13, 2010 - (Free Research) This directory was designed to be a valuable resource for those getting started with research or evaluating vendors in the CRM market. Inside, you’ll find basic information about the major vendors in the WFM market and the products they sell. Continue reading to find out which products are right for your organization.
Customer Communication Management by Pitney Bowes Business Insight
July 06, 2010 - (Free Research) CCM helps businesses transform routine business documents into communications that truly enhance the customer experience. CCM is an integrated end-to-end solution that enables companies to create, manage and deliver effective multichannel communications all while reducing the cost of communicating with and providing superior service to customers.
Sales and Marketing: The New Power Couple by Microsoft
December 01, 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization.
Sales 2.0 and Beyond: Driving Next-Generation Sales Prospecting by OneSource Information Services
August 12, 2010 - (Free Research) This paper discusses what lies beyond sales 2.0: how to marry the “best of the fundamentals” with sales enablement and social media. Because - despite the proliferation of communication technologies—the root of successful selling hasn’t changed. It’s still all about the right message, delivered to the right person, at the right time.
Data Quality: A Survival Guide For Marketing by SAP America, Inc.
June 02, 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
Mobile Applications Resource Center by Sybase, Inc.
June 08, 2010 - (Free Research) Now more than ever, professionals are relying on their mobile devices to work effectively in the field. Here, explore ways to automate sales processes, increase productivity and enhance customer service by taking advantage of SAP Business Suite Applications in the field with Sybase Mobiles Solutions for SAP. Review these resources to learn more.
Mobilizing CRM for the salesforce on the go by Sybase, Inc.
March 31, 2010 - (Free Research) Mobilizing CRM systems automates sales processes, increases productivity and enhances customer service. Sybase Mobile Sales for SAP CRM equips sales professionals with the capabilities they need to view and track opportunities, contacts, leads pipeline activity and more from anywhere, anytime. Read this virtual brochure to learn more.
Landing Your Target: 4 Ways to Win More Deals Using Company-Based Sales Triggers by OneSource Information Services
August 18, 2010 - (Free Research) Sales triggers are time-sensitive events such as executive changes, mergers and acquisitions, and funding announcements that present immediate sales opportunities. Watch this webcast to learn 4 ways to win more deals using company-based sales triggers.
Seven Things to Consider When Developing a Unified Communications (UC) Strategy by Aspect, Inc.
August 10, 2010 - (Free Research) UC can increase revenue and enhance customer relationships all while reducing costs, but developing a UC strategy can seem like a daunting task. In light of this, this paper outlines 7 things organizations should consider as they begin to develop a UC strategy. Read on to learn some helpful hints and strategies to ensure a successful UC deployment.
Enterprise Communications: The Next Decade by Aspect, Inc.
August 10, 2010 - (Free Research) This paper discusses how enterprise communications will continue to undergo significant changes during the next decade. Continue reading to learn what these changes in enterprise communications could be and what they could mean for your enterprise. You’ll also learn how to prepare for some of these major changes to ensure success for your company.
Circumstances and Customers Have Changed: Has Your Loyalty Program Kept Pace? by Oracle Corporation
October 02, 2009 - (Free Research) According to the 2009 COLLOQUY Loyalty Marketing Census, while the average household is enrolled in 14.1 loyalty programs, they're only active in 6.2 programs. In fact, poorly implemented loyalty strategies can actually diminish customer loyalty. So what do you do? Find out in this new complimentary white paper by Peppers & Rogers Group and Oracle.
Brand Management - Leveraging the Power of Integrated Marketing by SAP America, Inc.
February 01, 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
Webcast: IBM, RIM - Mobilizing Business Worldwide by IBM
May 11, 2010 - (Free Research) The time for enterprise mobility is now, so don’t miss this opportunity to learn more about IBM Lotus Connections and IBM Lotus Quickr for BlackBerry, how it will benefit your organization and mobilize your business.
Integrated vs. Unified: Five Reasons Why Contact Centers Must Get Unified by Aspect, Inc.
August 10, 2010 - (Free Research) This paper presents the main differences between integrated and unified contact centers, and gives five reasons why it is imperative for contact centers to adapt a unified solution. Read on to learn how adopting such a solution can increase productivity, decrease costs, and enhance the customer experience, thereby increasing customer loyalty.
Making the Back Office Pay: Measuring and Increasing Productivity while Reducing Costs by Aspect, Inc.
August 10, 2010 - (Free Research) Understanding how to manage many different types of back-office tasks in the most consistent and efficient manner is a perplexing challenge. This paper will describe how automated workforce optimization is the solution. Continue reading to learn how to improve the customer experience while decreasing required staffing through predictive modeling.
Developing for the Future - The New Trend for Hosted VXML by West Interactive
June 08, 2010 - (Free Research) By taking advantage of the Voice XML platform (VXML) to manage infrastructure scale and support, companies are freeing up IT dollars and resources to focus on creating best-in-class customer experiences using IVR applications. This webinar will provide you with key information necessary to execute a comprehensive PaaS strategy using VXML.
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