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Data Quality : A Survival Guide For Marketing by SAP America, Inc. June 02, 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Five Myths of Infrastructure Monitoring: How End-User Monitoring Can Help You Improve Customer Satisfaction by Hewlett-Packard Company May 01, 2008 - (Free Research) This paper discusses some of the common myths about infrastructure monitoring, and addresses how to ensure your infrastructure monitoring is responsive enough to satisfy and retain your customers. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Oracle Business Brief: Keeping Hold of Your Customers, Especially in Tough Economic Conditions by Oracle Corporation February 11, 2010 - (Free Research) Oracle provides Customer Relationship Management and Enterprise Resource Planning applications, middleware and database software tailored to the customer retention needs of midsize organizations. This Oracle Business Brief explains how these solutions help you retain customers cost-effectively through optimized information and improved flexibility. (ANALYST BRIEF) VIEW ABSTRACT | GO TO

Enhance Customer Loyalty through Higher Responsiveness by Oracle Corporation April 01, 2009 - (Free Research) The user experience associated with web applications relies in large part on the availability and management of their session data, its persistence, and its management. This white paper focuses on the topic of data availability and management for mission-critical web applications. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SQL Server 2008 Upgrade Series: Performance by Dell, Inc. and Intel November 20, 2009 - (Free Research) This article explores ways in which small and mid-sized businesses can improve the performance of their databases — and their businesses — by upgrading to SQL Server 2008. (TECHNICAL ARTICLE) VIEW ABSTRACT | GO TO

Data Driven Marketing by IBM October 05, 2009 - (Free Research) Read this report to learn the findings of an Aberdeen Group study examining how organizations are using data to impact marketing performance and marketing effectiveness. This study offers best practices from hundreds of organizations that identify how to use data to achieve superior performance. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution July 23, 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Analytics Partners - Delivering Faster and More Strategic BI by Oracle Corporation January 28, 2009 - (Free Research) Analytics Partners chose to work exclusively with Oracle because of the strength and superiority of its product line, as well as confidence in Oracle's commitment to the emerging and mid-market as well as to its channel partners. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

SAP® BusinessObjects™ Data Services: One Product For Data Quality and Data Integration by SAP America, Inc. June 02, 2009 - (Free Research) Introducing SAP® BusinessObjects™ Data Services breakthrough technology software for the enterprise information management market. The software unifies our leading data-quality and integration solutions - helping your organization to move, transform, and improve virtually any type of data anywhere, at any frequency. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing IT in a Downturn: Beyond Cost Cutting by SAP America, Inc. November 01, 2008 - (Free Research) Downturns give companies a chance to buck conventional wisdom and increase their IT investments. Targeted investments in many areas can generate efficiencies and revenue growth that surpass the savings from straight cost reductions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Achieving Compliant Manufacturing Excellence through Real-time Performance Management by SAP America, Inc. January 23, 2009 - (Free Research) Manufacturers are feeling new pressure on their operations from many directions. Dynamic market needs, increased compliance requirements, more distributed manufacturing operations, rapid product innovation, lean manufacturing, and the transition to new IT technology all manifest themselves on the plant floor and throughout the enterprise. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increase Your Returns Using Event-Based Marketing by Infor CRM July 22, 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Infor CRM Epiphany for Insurance by Infor CRM July 01, 2009 - (Free Research) The market-leading Infor CRM Epiphany suite was designed with the needs of today's insurance companies in mind. It delivers what you need to execute a customer retention and growth strategy by delivering a single view of customer interactions across business. (BROCHURE) VIEW ABSTRACT | GO TO

7 Ways to Deal with Data Growth from a Cost Standpoint by i365, A Seagate Company January 11, 2010 - (Free Research) The incredible growth in the amount of electronic data generated for both business and personal use has resulted in higher costs for data storage and backup. Several factors have lead to these spiraling cost increases, including storage of larger files, multiple backups, and enforcement of industry regulations. How often is your company backing up? (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sales Intelligence: The Secret to Sales Nirvana by IBM January 09, 2009 - (Free Research) Read this paper to learn about sales intelligence-- the external sources of information that a company uses to enhance sales force effectiveness. This Aberdeen Group report offers tips from best-in-class companies, including best practices related to data quality, sales force automation, and CRM solutions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Frost and Sullivan: Customer Experience Management: A Business Imperative beyond a Technology Solution by Hewlett-Packard Company February 22, 2010 - (Free Research) In this white paper, Frost & Sullivan, a global consulting and research firm, shares real-world insights from its latest comprehensive study of the value of CEM, including operator strategies driving adoption, best practices and KPIs, and a glimpse into the future of CEM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Focusing on High-Tech Manufacturers by Infor CRM October 23, 2009 - (Free Research) This paper explores the idea that to effectively compete today and into the next generation, high-tech manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies high-tech manufacturers must do if they want to be profitable tomorrow and in the years to come. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation November 02, 2009 - (Free Research) This paper examines the impact of unreliable data on retail banks. Defining the requirements needed to guarantee data reliability in retail banking, it offers a practical approach to creating and governing that data, and shows how you can get started in making trusted data available to improve marketing, customer service, risk management and more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM for the Professional on the Go by BlackBerry December 2006 - (Free Research) Mobile CRM is something that needs to be considered now. As a business leader, you might have put it into your mental to do later box, but the reasons to make it a priority are compelling. Read this paper to discover why. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Better Customer Insight, Better Bottom Line: Gaining Insight from Unified Information Access by Attivio, Inc. December 2008 - (Free Research) In order to protect revenue and ensure the continuation of a company's most important customer relationships, it takes a 360 degree view of every customer to drive retention and loyalty improvement. Read this white paper to discover the uses and advantages of unified information access as well as VOC (voice of the customer) efforts. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability by SAP America, Inc. September 2008 - (Free Research) The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Developing A Universal Approach To Cleansing Customer And Product Data by SAP America, Inc. June 2009 - (Free Research) Data quality has always been an important issue for companies, and this is even more the case today. This paper reviews current industry problems concerning data quality, and takes a detailed look at how companies are addressing quality problems with customer, product, and other types of corporate data. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data Quality Strategy: A Step-by-Step Approach by SAP America, Inc. February 2010 - (Free Research) In order to fully realize the benefits of their investments in enterprise computing systems, organizations must have a detailed understanding of the quality of their data. And those organizations that approach this issue strategically are those that will be successful. This paper explores strategy in the context of data quality. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Next Generation Customer Focus: Strategies and Business Activities Necessary for World-Class Performance and Success by Infor CRM October 2009 - (Free Research) This paper focuses on consumer products manufacturers and the strategy of customer-focused innovation, exploring NGM study questions and examines business areas where customer-focused innovation has potential to influence performance outcomes. Read on to learn how ways to effectively identify and satisfy customer demand. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Focusing on Food & Beverage Manufacturers: Three Strategies for Profitability Tomorrow and in Years to Come by Infor CRM October 2009 - (Free Research) This paper explores the idea that to effectively compete today and into the next generation, F&B manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies F&B manufacturers must do if they want to be profitable tomorrow and in the years to come. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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