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E-Book: Successfully Leveraging Marketing Automation Technology: Building a Business Case by SearchCRM August 31, 2010 - (Free Research) Marketers are being asked to identify, segment and target the most profitable customers and boost customer loyalty. Marketing automation software can help solve these challenges, but it too requires a financial investment. Read on and learn how to successfully leverage marketing automation technology and how to build a business case for it as well. (EBOOK) VIEW ABSTRACT | GO TO

Essentials of CRM for Wealth Management: Empower Advisors with Client-centric Tools by Pivotal CRM, a CDC Software solution February 20, 2009 - (Free Research) In this white paper, learn how wealth management firms can use customer relationship management (CRM) strategies and technology to build relationships as trusted advisors, maximize share of wallet, and increase productivity. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Integrating SAP Data in the Information System Using Open Source Data Integration by Talend February 10, 2009 - (Free Research) This Technical Note discusses Talend's data integration capabilities for SAP and covers Talend's SAP connectors, as well as additional SAP-dedicated tools. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Cisco Unified Communications: Unifying Communications Infrastructure by Global Knowledge December 2008 - (Free Research) Cisco's unified communications vision combines individual systems with different communications capabilities into a cohesive, powerful communications ecosystem that allows a business to revolutionize itself overnight. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Web Content Management Will Weave Its Way Into More Enterprise Applications by SDL Web Content Management Solutions Division July 2010 - (Free Research) Review this survey from Forrester to see the results of a recent survey of 225 information and knowledge management (I&KM) professionals with Web content management (WCM) decision-making or influencer roles and find out about their WCM strategies for the coming year. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Give Me Something I Can Use: Sales Producing CRM for BtoB Sales Teams by Landslide Technologies, Inc. July 2010 - (Free Research) Salespeople want to sell. It’s why you hired them, and it’s what you’re counting to move your organization forward. The last thing you should do is slow them down with endless, time-consuming data entry and reporting. Read this paper to learn how the Landslide CRM approach gives salespeople a tool that they will actually want to use. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Best Practices for Implementing Automated Functional Testing by Hewlett-Packard Company April 2007 - (Free Research) By automating functional testing, you can take major steps forward to improve automated business processes. Your development and QA teams can increase the speed and accuracy, and your IT department can achieve a higher ROI from software projects. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Top 3 Reasons CRM Initiatives (Still) Fail - And How To Avoid Them by Pivotal CRM, a CDC Software solution June 2009 - (Free Research) This white paper looks at the top three reasons that CRM initiatives fail to achieve their goals and provides clear, practical recommendations for ensuring that your CRM initiative avoids these pitfalls and delivers desired returns. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Data Quality Strategy: A Step-by-Step Approach by SAP America, Inc. February 2010 - (Free Research) In order to fully realize the benefits of their investments in enterprise computing systems, organizations must have a detailed understanding of the quality of their data. And those organizations that approach this issue strategically are those that will be successful. This paper explores strategy in the context of data quality. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Workforce Management (WFM) Software: SearchCRM.com Product Directory 2010 Edition by SearchCRM July 2010 - (Free Research) This directory was designed to be a valuable resource for those getting started with research or evaluating vendors in the CRM market.  Inside, you’ll find basic information about the major vendors in the WFM market and the products they sell. Continue reading to find out which products are right for your organization. (ARTICLE) VIEW ABSTRACT | GO TO ARTICLE

Endpoint Virtualization for Everyone: Solving the Desktop Lifecycle Management Challenge by Dell, Inc. and Intel October 2009 - (Free Research) This white paper provides analysis and advice on how endpoint virtualization can deliver substantial benefits, simplifying lifecycle manage­ment, and driving ongoing cost and productivity benefits. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing IT in a Downturn: Beyond Cost Cutting by SAP America, Inc. November 2008 - (Free Research) Downturns give companies a chance to buck conventional wisdom and increase their IT investments. Targeted investments in many areas can generate efficiencies and revenue growth that surpass the savings from straight cost reductions. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Leadership Makes the Difference during Times of Global Financial Crisis: Optimizing Business Cycles through Technology Investment by SAP America, Inc. January 2009 - (Free Research) Investing in the right IT platform and end-to-end business processes enables companies to simplify the IT landscape and reduce total it cost. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Managing Your Data Assets by Pitney Bowes Business Insight July 2009 - (Free Research) Information management is integral to successfully maintaining a competitive advantage. The value of all your data can increase or decrease over time depending on how you manage it. Read on to learn how to gain the insights into information management you need to succeed and gain that competitive edge that is now more important than ever. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CIO Decisions Ezine Volume 3 by CIO Decisions October 2008 - (Free Research) In this issue we tackle service-oriented architecture and dive into how Software as a Service can drive flexibility and meet business needs. Also in this issue: MDM's strongest business case and how to navigate the compliance minefield. (EZINE) VIEW ABSTRACT | GO TO

Application Modernization: Three High Payback Strategies by ASG Software Solutions April 2010 - (Free Research) Application modernization provides an attractive and cost effective alternative to application development, enabling companies to defer investment in replacement initiatives without compromising business support. Read this paper to find out more. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis by SAP America, Inc. June 2009 - (Free Research) There are many elements that impact a company's brand. Concentrating on a select few lets you control financial investment while maximizing the returned benefit. This SAP Executive Insight focuses on efforts that target a key set of brand-related opportunities and describes how companies can strengthen brand value even in a recession. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Power of i - IBM 2010 Webcast Series by IBM April 2010 - (Free Research) Join us for the new 2010 Webcast Series, “The Power of i,” sponsored by IBM. You will learn about the latest IBM investments for IBM i clients, including enhancements to IBM Power Systems platforms and the IBM i operating environment.  (WEBCAST) GO TO WEBCAST

Winning in Today's Environment: Six Imperatives for the Chief Sales Officer by Oracle Corporation October 2009 - (Free Research) Download the Oracle CRM White Paper, "Winning in Today's Environment: Six Imperatives for the Chief Sales Officer," to learn how you can deploy several best practices to achieve unparalleled sales success in your organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Aligning Sales Territories to Enhance Sales Productivity: Improving Customer Relationships in a Tough Economy by SAP America, Inc. April 2009 - (Free Research) Even when times are good, sales force effectiveness commands management attention: after all, the success of the sales force is integral to profitable growth. But in a tough economy, retaining customers and reducing costs become paramount, and thus sales force effectiveness truly takes center stage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Superstar CFO - Optimizing an Increasingly Complex Role by SAP America, Inc. May 2007 - (Free Research) Read this CFO Research study to understand how CFOs should prioritize the external and company-wide mandates, as well as how they should manage the finance function itself. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Economist Intelligence Unit: A New Mandate for IT by SAP America, Inc. April 2007 - (Free Research) Learn more about the changing role of IT in business. This report includes research targeted towards senior executives responsible for managing and deploying information technology in pursuit of business objectives. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Finding an Upside in the Downturn with Data Quality by DataFlux Corporation January 2010 - (Free Research) This paper explores how a rigorous data quality program is now a business imperative rather than a luxury. Implemented correctly, it not only gives organizations the agility to better ride out the current recession but also raises their competitiveness when the economy recovers. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Virtual Data Center E-Zine - Volume 9 by Virtual Data Center E-Zine - Volume 9 April 2009 - (Free Research) In this month's issue of Virtual Data Center, learn how to reduce the number of physical servers even more by focusing on the process of virtual machine placement on host servers. (EZINE) VIEW ABSTRACT | GO TO

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