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Cross-Channel Commerce: The Consumer View by Art Technology Group (ATG) June 07, 2010 - (Free Research) ATG commissioned a survey to taken to learn more about consumer’s purchasing habits across several channels and this report presents the highlights of this study. Continue reading to learn more about how consumers are using multiple channels to purchase products now, whether it is online, mobile devices, in-store, and more. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Turning Customer Interaction into Profitable Relationships: Reaping the benefits of unified customer communication management (CCM) by Pitney Bowes Business Insight July 06, 2010 - (Free Research) Effective customer communication boosts customer loyalty, ensures compliance, and helps control a range of costs. However, most organisations take a fragmented approach to managing enterprise customer communications. Quocirca’s report examines how a CCM strategy can transform the impact of customer communications at every customer touch point. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Integrated vs. Unified: Five Reasons Why Contact Centers Must Get Unified by Aspect, Inc. August 10, 2010 - (Free Research) This paper presents the main differences between integrated and unified contact centers, and gives five reasons why it is imperative for contact centers to adapt a unified solution. Read on to learn how adopting such a solution can increase productivity, decrease costs, and enhance the customer experience, thereby increasing customer loyalty. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Keeping Pace with the Consumer: What you Need to Deliver a Next-Generation Customer Experience by Aspect, Inc. August 10, 2010 - (Free Research) This paper outlines key capabilities and top-line technical requirements to consider as you engage with IT to determine the best path forward to meet your customers’ demands. Continue reading to learn tips and techniques to keep pace with the consumer and deliver a next-generations customer experience. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

An End-to-end Messaging Strategy for SMBs by Dell, Inc. and Intel April 29, 2010 - (Free Research) This paper outlines the critical requirements - reliability and availability, scalability, security, and performance - of an SMB messaging environment and describes and end-to-end messaging solution that meets those requirements. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SafeGuard Enterprise by Sophos, Inc. December 01, 2009 - (Free Research) Protect your confidential information and comply with regulatory mandates. SafeGuard Enterprise provides multi-layered endpoint data security by combining encryption and data leakage prevention. Try it for yourself with this 30-day trial. (DOWNLOAD) GO TO DOWNLOAD

Powering Marketing Success by SAP America, Inc. September 02, 2010 - (Free Research) The SAP CRM application allows organizations to do more with less. Read this paper to learn how the application enables you to make the most of your marketing resources, increase marketing accountability, and execute successful marketing initiatives to increase long-term, profitable customer relationships. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SAP and Marketing Management: More Effective Marketing Through Collaboration by SAP America, Inc. September 03, 2010 - (Free Research) This paper explains how when SAP AG upgraded to SAP CRM they were able to improve performance, usability, and overall interaction between sales roles and other roles that support sales.  Continue reading to learn how to achieve a more effective marketing approach through collaboration with the sales team. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Wilson Tool International: Engineering E-Commerce with SAP® CRM by SAP America, Inc. September 03, 2010 - (Free Research) This case study explains how Wilson Tool chose SAP CRM to help provide its e-commerce foundation. They found that the e-commerce functionality of SAP CRM application would best meet the company’s immediate needs and provide a platform for future growth. Continue reading to learn all the benefits Wilson Tool experienced by choosing SAP CRM. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Service: Reduce Cost While Maintaining Customer Satisfaction by SAP America, Inc. September 03, 2010 - (Free Research) Leading companies have found that the secret to thriving in an uncertain economy is the combination of customer retention, efficiency, and revenue. Read on to learn how the SAP CRM application will reduce costs and increase revenue while maintaining a high level of customer satisfaction, loyalty, and retention. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SAP and Sales Management: A Better End-to-End Sales Process that Incorporates All Global Stakeholders by SAP America, Inc. September 03, 2010 - (Free Research) This paper discusses how when SAP AG upgraded to SAP CRM they were able to optimize the sales processes on a global scale which means more effective collaboration, better visibility, improved productivity, and stronger customer relationships. Read on to learn how to reach a better end-to-end sales process that incorporates all global stakeholders. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Sales: Maximize Profitability, Improve Performance, and Deliver Customer Value by SAP America, Inc. September 03, 2010 - (Free Research) This paper explains how the SAP CRM application equips your sales professionals with the tools and information they need to plan, execute, and analyze sales operations throughout the sales cycle. Continue reading to learn how to maximize profitability, improve performance, and deliver customer value with SAP CRM. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Partner Channel Management: Build Stronger Partnerships for Stronger Profits by SAP America, Inc. September 02, 2010 - (Free Research) This paper explores how the SAP CRM application helps you leverage your partner relationships and empower channel partners so they can better market to, sell to, and provide service to your end customers. Continue reading to learn how you can have a more profitable partner channel network – and a more profitable company. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

FMC Technologies: Gaining Greater Insight into Sales Forecast Data with SAP® CRM by SAP America, Inc. September 02, 2010 - (Free Research) FMC Technologies Inc. of Houston is a leader in oil and gas equipment service. This case study describes how by replacing Siebel software with the SAP CRM application, the company integrated and centralized its forecasting data, enabling managers to make better and faster decisions about supply chain capacity. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Banking: Differentiate Through Service Excellence with SAP CRM – Optimizing Customer Satisfaction, Efficiency, and Profit by SAP America, Inc. September 02, 2010 - (Free Research) Read this paper to learn how SAP for Banking solutions, which encompass the SAP® CRM application, encourage agility and customer centricity in today’s demanding market. By seamlessly connecting front- and back-office tasks, they can provide a superior customer experience and stronger top-line growth. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Mobile Applications Resource Center by Sybase, Inc. June 08, 2010 - (Free Research) Now more than ever, professionals are relying on their mobile devices to work effectively in the field. Here, explore ways to automate sales processes, increase productivity and enhance customer service by taking advantage of SAP Business Suite Applications in the field with Sybase Mobiles Solutions for SAP. Review these resources to learn more. (RESOURCE CENTER) VIEW ABSTRACT | GO TO

Aligning Sales Territories to Enhance Sales Productivity: Improving Customer Relationships in a Tough Economy by SAP America, Inc. April 24, 2009 - (Free Research) Even when times are good, sales force effectiveness commands management attention: after all, the success of the sales force is integral to profitable growth. But in a tough economy, retaining customers and reducing costs become paramount, and thus sales force effectiveness truly takes center stage. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

How Web 2.0 Is Transforming CRM: Leveraging Social Media to Improve the Customer Experience by SAP America, Inc. January 01, 2009 - (Free Research) Check out this article to learn how SAP is embracing Web 2.0 opportunities for customer relationship management (CRM), from leveraging social computing to building new Web 2.0-based CRM applications. (JOURNAL ARTICLE) VIEW ABSTRACT | GO TO

Drive Sales, Marketing and Service Success with Microsoft Dynamics CRM Online by Microsoft August 23, 2010 - (Free Research) Attend this webcast to see the product in action (including integration to Microsoft Business Productivity Online Services), to understand the competitive advantages Microsoft Dynamics CRM Online has over other solutions in the market, and to hear examples of successful customers managing their customer relationships in the cloud. (VIDEO) VIEW ABSTRACT | GO TO

Landing Your Target: 4 Ways to Win More Deals Using Company-Based Sales Triggers by OneSource Information Services August 18, 2010 - (Free Research) Sales triggers are time-sensitive events such as executive changes, mergers and acquisitions, and funding announcements that present immediate sales opportunities. Watch this webcast to learn 4 ways to win more deals using company-based sales triggers. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Sales and Marketing: The New Power Couple by Microsoft December 01, 2008 - (Free Research) This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increase Your Returns Using Event-Based Marketing by Infor CRM July 22, 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

DataFlux Positioned in Leaders Quadrant of the 2010 Magic Quadrant for Data Quality Tools by DataFlux Corporation July 29, 2010 - (Free Research) DataFlux was recently positioned by Gartner, Inc. in the Leaders Quadrant of its 2010 “Magic Quadrant for Data Quality Tools” report. Gartner’s Magic Quadrants evaluate vendors within a particular technology market based on their completeness of vision and ability to execute. Use this Magic Quadrant to understand the data quality tools market. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Finding Customer Loyalty in a Multichannel World by Oracle Corporation March 02, 2010 - (Free Research) Loyal customers are the lifeblood of a business. Read this paper for a discussion, given by executives Don Peppers and Melissa Boxer, of the four key principles of success in gaining customer loyalty. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Optimizing the E-Commerce Experience by Art Technology Group (ATG) June 07, 2010 - (Free Research) This paper discusses how online purveyors are upgrading their e-commerce platforms and making investments in next-gen technologies to enable cross-channel selling, segmentation and personalization, better search and navigation, and more. Continue reading to learn how optimization services have made optimizing the e-commerce experience a breeze. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

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