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Customer Relationship Management (CRM)
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Customer Experience Management (CEM)
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Enterprise Content Management (ECM)
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Web Content Management and Publishing
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Customer Service (General)
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Content Delivery Networks/ Web Application Acceleration
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Marketing Management
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11 Reasons Why Ektron Should Be On Your WCM Shortlist by Ektron, Inc.
November 30, 2011 - (Free Research) Many businesses take full advantage of web content management systems for a multitude of reasons, but mostly because they allow business professionals the ability to create, publish and manage content on websites rather than relying totally on IT. Read this paper to get some must-know tips for selecting the right web CMS.
IDC Case Study: Optimizing eCommerce Decisions at TIAA-CREF by Oracle Corporation
December 16, 2010 - (Free Research) This IDC case study examines the benefits TIAA-CREF, a Fortune 100 financial services firm, gained from automating their eCommerce marketing. By deploying Oracle Real-Time Decisions, TIAA-CREF was able to apply intelligent process automation to customize online customer interactions.
The Risks of Social Media and What Can be Done to Manage Them by CommVault Systems, Inc.
July 21, 2011 - (Free Research) There are both risks and rewards associated with the use of social media in a corporate setting, but one thing is clear: Decision makers can no longer ignore social media management. Read this white paper to learn more about the risks, rewards, and potential pitfalls of social networking
Gartner Research Report: SaaS E-Signature in North America by DocuSign, Inc.
January 20, 2012 - (Free Research) This brief yet informative analyst report from Gartner Research Inc., explains why Software-as-a-Service (SaaS) eSignature systems are gaining popularity in North America and their pros and cons.
Yamaha in Tune with DocuSign for Salesforce by DocuSign, Inc.
January 19, 2012 - (Free Research) Read this brief case study to learn how Yamaha greatly improved its contract management processes with DocuSign and then implemented the electronic signature system into its Salesforce system for even more efficient processes.
Smarter Commerce for Consumer Electronics White Paper by IBM
January 30, 2012 - (Free Research) When we talk about the world becoming increasingly interconnected, instrumented and intelligent, the most ubiquitous example is the smartphone. It collects and disseminates data while its users are at home and on the go, serving up just as much socially driven info as static, always-there web content. This white paper outlines smarter commerce.
Video: LotusLive Suite by IBM
January 17, 2012 - (Free Research) Watch this videocast to learn how IBM LotusLive provides a secure, robust and integrated communication environment to help you manage email, projects, remote teams and global clients. Take advantage of these collaborative tools so your employees can be more productive — regardless of device or geographic location.
How to Win Online: Advanced Personalization in E-Commerce by Oracle Corporation
April 25, 2011 - (Free Research) Now that online shopping is a mainstream actitivity, the competition to win the e-commerce customer has never been fiercer. Today, the challenge is no longer getting customers to shop online but getting the existing base of online shoppers to spend more and exhibit brand loyalty. Learn how to win the battle of the brands in today's white paper.
CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 05, 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
Minority Report: How science fiction is becoming reality by ComputerWeekly.com
March 02, 2011 - (Free Research) Customers are urgently looking for the WOW Effect to create awareness and transfer an innovative image. Most digital signage to date has been a video feed or a slide-show, where it is almost like a poster replacement.
Medtronic shares its experiences as an SAP HANA Early Adopter by Cisco Systems, Inc.
January 11, 2012 - (Free Research) This case study explains how one company decided on a reporting solution that enabled them to accommodate more data without sacrificing performance. Learn more about SAP Hana and obtain detailed guidelines for successful implementation.
Improve end-users experiences with application monitoring by Nimsoft, Inc.
January 05, 2012 - (Free Research) This insightful on-demand webcast discusses web application performance monitoring, offering hints and tips for improving end-user response times from Forrester Research analyst Jean-Pierre Garbani.
The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft
October 18, 2011 - (Free Research) Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs.
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