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Cross-Channel Commerce: A Consumer Research Study by Oracle Corporation
April 25, 2011 - (Free Research) The number of channels which consumers use to research and purchase products or services is growing. This white paper takes a look at a recent survey of consumer buying habits in regards to the number of channels they use when shopping and how businesses can provide a better experience across these channels for their customers.
Effective Negotiating: 5 Rules for Smooth Transactions by Global Knowledge
March 13, 2009 - (Free Research) This white paper discusses five rules for negotiating that can help make the transaction more pleasant for everyone involved and better your chances at getting what you want.
Assessment Cross-Channel Experience Assessment by IBM
November 17, 2011 - (Free Research) This paper offers information on rapidly developing a cross-channel strategy that reflects current customer trends and priorities, assesses a company’s Channel Capability Maturity, and helps to determine optimal future maturity needed to support the channel strategy.
Walk Before You Run: Incorporating Social Channels Into Your CRM Strategy by SugarCRM Inc.
November 08, 2010 - (Free Research) Social channels are here to stay and should be part of your customer engagement strategy, as you will be required to integrate these new channels sooner, rather than later. This paper will help you build the best road map to customer success, integrating both old and new channels into your customer experience strategy.
Channel Ezine December by IBM
December 19, 2011 - (Free Research) How are you expanding your business in the channel in 2012? What areas of specialization are your customers clamoring for? What are you doing to address their needs? Check out this December issue of Channel Strategies and make sure you're on the right track for 2012.
Create an Online Customer Feedback Loop with Your Call Center by Tealeaf
April 01, 2011 - (Free Research) Many retail financial services institutions (FSI) do not have any visibility or context outside of a single interaction channel. In this whitepaper, we will describe the business imperative for closing the multi-channel customer experience gap and discuss how doing so gives you opportunities to differentiate.
Enhance Customer Loyalty through Higher Responsiveness by Oracle Corporation
January 01, 2008 - (Free Research) The user experience associated with web applications relies in large part on the availability and management of their session data, its persistence, and its management. This white paper focuses on the topic of data availability and management for mission-critical web applications.
Navigating the path to satisfying online customer experience by Tealeaf
November 23, 2011 - (Free Research) Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences.
The Social Customer Engagement Index by SAP America, Inc.
July 25, 2011 - (Free Research) This white paper provides the results of a survey of industry professionals about how they were using social channels to engage customers from a service perspective. Learn how you can leverage these findings to transform your own efforts to integrate social and traditional methods of communication with your customers.
The Top 10 Technical Considerations for Evaluating e-Commerce Platforms by Art Technology Group (ATG)
July 23, 2010 - (Free Research) This paper offers ten considerations to help guide the selection criteria for your next e-commerce platform - which should ideally be the last e-commerce platform you would ever need to buy. Continue reading to learn these two technical considerations for evaluating e-commerce platforms.
Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction by Oracle Corporation
April 26, 2011 - (Free Research) As e-commerce continues to grow, customer expectations for B2B e-commerce are changing rapidly. Business to business (B2B) companies that wish to grow and become more profitable are realizing that the old ways of doing business are insufficient and are investing in e-commerce platforms.
IBM InfoSphere MDM Solutions for Insurance by IBM
November 21, 2011 - (Free Research) Master data management (MDM) helps make insurers smarter. MDM enables them to connect disparate pieces of customer information across policy systems, departments and channels into a single, actionable view that is customer-centric rather than policy-centric.
Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.
April 27, 2009 - (Free Research) By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
Retailing in a Social Media World by SAP America, Inc.
March 24, 2011 - (Free Research) Wondering how you can use social media channels to join the conversation with your customers? Find out how software solutions can help you capture and analyze massive amounts of social media data and prepare individualized responses while integrating with your business software through a unified IT architecture.
Why Business Rules Are Critical for Retail Success by FICO
December 22, 2011 - (Free Research) With customer centricity the rallying cry for today’s retailers, retail organizations must create systems that support highly personalized and targeted decisions across multiple channels. Learn how successful retail organizations are using business rules management for marketing and merchandising operations programs to achieve customer centricity.
Building a Strong Customer Experience by Infor CRM
January 05, 2012 - (Free Research) Read this e-guide from SearchCRM.com to learn how American Express and Yahoo tackle customer service with their own twists, how to communicate through multiple channels and ways to craft a single customer view through CEM technology.
Create an Online Customer Feedback Loop with Your Call Center by Tealeaf
January 24, 2011 - (Free Research) In this whitepaper, we will describe the business imperative for closing the multi-channel customer experience gap and discuss how doing so gives you opportunities to differentiate your business. Read on to learn more.
Netflights.com uses Tealeaf in the call center to help generate 20% of all revenue by Tealeaf
November 04, 2010 - (Free Research) To better differentiate in a highly competitive environment, Netflights.com decided that improving customer experience for its website, needed to be a key strategic initiative. This paper describes how Netflights.com leveraged Tealeaf for unprecedented visibility into their online channel, dramatically improving customer service and as a result.
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