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B2B Benchmark Assessment for B2B Services Sector by IBM
January 30, 2012 - (Free Research) Take the time now and find out how your organization's sales processes to configure, price and quote complex business-to-business (B2B) offers ranks against the market leaders in the B2B services, communications, software, IT services and B2B advertising sectors.
Reinventing the Web Channel to Maximize B2B Sales and Customer Satisfaction by Oracle Corporation
April 26, 2011 - (Free Research) As e-commerce continues to grow, customer expectations for B2B e-commerce are changing rapidly. Business to business (B2B) companies that wish to grow and become more profitable are realizing that the old ways of doing business are insufficient and are investing in e-commerce platforms.
Becoming Customer Driven - Enabling Distributed B2B Order Management by IBM
January 30, 2012 - (Free Research) This brief white paper focuses on the unique order management of B2B commerce, outlining the requirements for distributed order management as a new business requirement and sharing the experiences of Dal-Tile as they implement an end-to-end distributed order management solution from IBM.
Service. Smarter. Thriving in the age of the empowered customer by IBM
January 30, 2012 - (Free Research) In this white paper, learn all about IBM's smarter commerce approach, which considers the entirety of the business-to-business (B2B) and business-to-consumer (B2C) experience. Read on and gain insight into how you can separate yourself from the competition by offering outstanding customer care in the days, months and even years after a sale.
Creating Business Value with Communication-Enabled CRM Processes by SAP America, Inc.
September 2008 - (Free Research) In this paper learn how companies can overcome the limitations in marketing, sales, and service processes by pursuing communication-enabled business processes (CEBPs)–enabled by communication systems that are integrated with business applications.
The Customer Experience Edge by SAP America, Inc.
July 2011 - (Free Research) Getting the right mix of quality service, engagement and communication is difficult, and it's not uncommon for an organization's customer service score to fall short of the experience they believe they are providing. This e-book preview excerpt delves into the finer details of providing a quality customer experience.
CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com
October 2011 - (Free Research) This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies.
Improving Sales Effectiveness In a Buyer’s Market by SAP America, Inc.
December 2011 - (Free Research) This paper details the results of a survey of 160 firms with annual revenues of $250M or more conducted to determine whether their customer relationship management (CRM) software is addressing the changed and changing requirements of sales reps as they develop relationships and pursue opportunities in light of ever increasing buyer expectations.
TouchPoints TV: Rochelle Schard, Infor by Infor CRM
February 2012 - (Free Research) In a special interview with TouchPoints TV, Rochelle Schard, Director of Marketing for Infor, shared her first impressions of the NRF's BIG Show. Watch this videocast now to get an insider’s look at the conference and Infor’s latest tools and tactics for workforce management (WFM).
Sophisticated insights in Banking - From complexity to client centricity by IBM
November 2011 - (Free Research) This white paper outlines steps that financial institutions can take to become more business savvy and efficient in the age of the consumer. Read on and learn how to leverage information and reduce risk, properly set product prices, learn about your clients and more.
Smarter Commerce Manufacturing Interactive Guide by IBM
January 2012 - (Free Research) Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth.
Business Analytics Clients Build a Smarter Planet by IBM
November 2011 - (Free Research) This brief video shoes how predictive analytics benefits Arvato Services, Yamaha Motor Europe, Banco Itau Argentina, Avis Europe and other organizations. For example, Avis Europe uses IBM predictive analytics to drive highly personalized e-mail campaigns based on detailed customer profiles.
The Ultimate Guide to Email Prospecting by Citrix Online Go To Meeting
January 2012 - (Free Research) This new e-book by Jill Konrath, sales strategist and author, explores how to craft an email message that grabs the attention of prospects and compels them to continue the conversation.
7 Hot Email Prospecting Tips by Citrix Online Go To Meeting
January 2012 - (Free Research) This one-pager by Jill Konrath, sales strategist and author, outlines seven essential guidelines that will increase your email prospecting success.
Best in Class Marketers Drive Enhanced Customer Loyalty by SAP America, Inc.
September 2010 - (Free Research) This paper will explore how top-performing companies are capturing, integrating, managing, measuring and acting on valuable customer data throughout the entire customer lifecycle, in order to maximize customer loyalty and achieve Best-in-Class bottom-line results.
Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.
April 2009 - (Free Research) By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
How to Enhance Customer Interactions by Infor CRM
December 2011 - (Free Research) This white paper details tactics for improving your customer interaction efforts for more successful business.
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