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Customer Relationship Management

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Increasing Marketing Campaign Profitability with Predictive Analytics by IBM

February 20, 2011 - (Free Research) This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects.

(WHITE PAPER)

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Drive Lifetime Customer Loyalty with Infor CRM Epiphany Interaction Advisor by Infor CRM

January 20, 2012 - (Free Research) Watch this video demo to learn about Infor CRM Epiphany Interaction Advisor, an all-in-one customer interaction system that provides you with valuable customer insight for enhanced interactions and increased customer loyalty.

(VIDEO)

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Provide an Unparalleled Customer Experience with Infor CRM Epiphany Outbound Marketing by Infor CRM

January 20, 2012 - (Free Research) This brief video demo details an analytics dashboard that seamlessly pulls together analytics for campaign marketing lists. Watch this now to see how easy it is to use this dashboard for improving your marketing campaigns.

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Five Predictive Imperatives for Maximizing Customer Value by IBM

February 20, 2011 - (Free Research) This white paper from IBM describes how a set of five predictive imperatives can help ensure that your company maximizes the value of its customer relationships and sustains higher levels of revenues and profits.

(WHITE PAPER)

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Software as a Service Dramatically Improves CRM Success by Oracle Corporation

February 2008 - (Free Research) Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue.

(WHITE PAPER)

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Podcast: Salesforce.com and Business Objects - How OnDemand CRM and BI Work Together by Business Objects

August 2007 - (Free Research) In this recorded interview with salesforce.com, learn how advanced Web-based reports and dashboards created by business intelligence (BI) market leader Business Objects have increased the value of the leading on-demand customer relationship management (CRM) platform - salesforce.com.

(PODCAST)

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crystalreports.com for Salesforce.com: Exception and Sales Reporting by Business Objects

crystalreports.com is a Web-based report-sharing service that allows you to share Crystal Reports with the right people - simply and securely. Create advanced reports from your Salesforce.com data. Dig deeper for answers using graphs with drill down capabilities. View, schedule, refresh, and distribute reports online - inside Salesforce.com.

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