Customer Data Integration Software, Hardware, Services and Research Papers

Customer Relationship Management

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Through Engagement and Interaction, The LEGO Group Nurtures Loyalty Among Consumers by SAP America, Inc.

July 30, 2011 - (Free Research) Read this brief Bloomberg Businesweek case study to learn how The LEGO Group has leveraged organizational changes— including implementing loyalty management software from SAP that integrates with its SAP ERP and CRM platform— to achieve a high level of consumer interaction and improve its customer experience.

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LinkedIn Connects with DocuSign for Salesforce by DocuSign, Inc.

January 18, 2012 - (Free Research) Read this brief case study of LinkedIn's implementation of DocuSign and Salesforce to speed up sales deals and receive completed contracts quicker.

(CASE STUDY)

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The Customer Loyalty Conundrum by SAP America, Inc.

September 30, 2010 - (Free Research) In 2011, Forrester Consulting conducted a study to find out how customer loyalty decision-makers define and execute customer loyalty. Read this study to find Forrester's analysis of how loyalty decision-makers currently use customer data, technology, and analytics to manage customer loyalty programs.

(WHITE PAPER)

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Service. Smarter. Thriving in the age of the empowered customer by IBM

January 30, 2012 - (Free Research) In this white paper, learn all about IBM's smarter commerce approach, which considers the entirety of the business-to-business (B2B) and business-to-consumer (B2C) experience. Read on and gain insight into how you can separate yourself from the competition by offering outstanding customer care in the days, months and even years after a sale.

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Sell. Smarter. Thriving in the age of the empowered customer by IBM

January 30, 2012 - (Free Research) Read this brief white paper and learn about some smarter commerce technologies available from IBM, including cross-channel selling, distributed order management, customer integration and collaboration and much more! You also will gain insight into different supply chain management platforms that IBM has to offer.

(WHITE PAPER)

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Cognos Business Intelligence for Report Authors by IBM

January 24, 2012 - (Free Research) Utilize a complete set of enterprise reports that are easy to build, maintain, secure and deploy, all delivered in a collaborative authoring environment and based on the fundamental principle of "author once — consume anywhere."

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IBM solutions that offer real-time customer insights, integrate applications and build brand loyalty by IBM

January 17, 2012 - (Free Research) Want to know how the most successful companies deliver exceptional customer value? Do you know the best practices for using customer analytics? This e-book answers these questions and a lot more about winning trends and practices in customer relationship management (CRM).

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Experts say CEM technology can build single view of customer by Infor CRM

January 24, 2012 - (Free Research) This tip guide from our editorial team features an article on overcoming single-view issues and how customer experience management (CEM) technologies are a valuable tool for this problem.

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The Social-Powered Enterprise by Salesforce.com

February 06, 2012 - (Free Research) This e-book is designed to help you embrace the rise of social media, to harness its power and put it to work throughout the company. It’s based on our experience helping thousands of companies put the power of social media to work. It also discusses the benefits of social-powered selling, including greater reach and better close rates.

(EBOOK)

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The Social Sales Revolution by Salesforce.com

February 06, 2012 - (Free Research) This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%.

(EBOOK)

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Grocer Moves Shopping to the Palm of Customers’ Hands by SAP America, Inc.

December 31, 2011 - (Free Research) Read this Bloomberg Businessweek case study to learn how Swiss grocer Coop leveraged its customers' attachment to their iPhones with their long commutes and time-compressed schedules to boost both loyalty and sales with an iPhone shopping app that integrates with its back-end SAP ERP and CRM systems.

(CASE STUDY)

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Customers, Not Cars Now Drive Auto Importer’s Strategy by SAP America, Inc.

January 31, 2011 - (Free Research) Read this Bloomberg Businessweek case study to learn how Israeli auto importer Colmobil Corp. changed its entire organizational structure and business processes, and, as part of the transformation, overhauled its legacy technology infrastructure to improve its customers' experiences and create business growth.

(CASE STUDY)

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North American Contact Center Industry 2011: A Mid-Year Update and Forecast by Calabrio, Inc.

January 25, 2012 - (Free Research) This informative market update from The National Association of Call Centers (NACC) provides a comprehensive look at the industry.

(WHITE PAPER)

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Smarter Commerce for Consumer Electronics White Paper by IBM

January 30, 2012 - (Free Research) When we talk about the world becoming increasingly interconnected, instrumented and intelligent, the most ubiquitous example is the smartphone. It collects and disseminates data while its users are at home and on the go, serving up just as much socially driven info as static, always-there web content. This white paper outlines smarter commerce.

(WHITE PAPER)

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B2B Benchmark Assessment for B2B Services Sector by IBM

January 30, 2012 - (Free Research) Take the time now and find out how your organization's sales processes to configure, price and quote complex business-to-business (B2B) offers ranks against the market leaders in the B2B services, communications, software, IT services and B2B advertising sectors.

(ASSESSMENT TOOL)

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Smarter Commerce Manufacturing Interactive Guide by IBM

January 30, 2012 - (Free Research) Smarter commerce is designed to help companies better integrate and more effectively manage their value chains. It aligns the buy, market, sell and service processes in a way that puts the customer at the center of decisions and actions, which can lead to greater customer loyalty, revenue and profit margin growth.

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Mass Customization for Communications Service Providers Podcast by IBM

January 30, 2012 - (Free Research) Join author David J. Gardner for a podcast that explains the key to making mass customization more efficient. Using examples of cable service providers and McDonald’s, clients will see how they can tune their infrastructure to make exceptions less exceptional and keep profitability on track.

(PODCAST)

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Business Analytics Clients Build a Smarter Planet by IBM

November 18, 2011 - (Free Research) This brief video shoes how predictive analytics benefits Arvato Services, Yamaha Motor Europe, Banco Itau Argentina, Avis Europe and other organizations. For example, Avis Europe uses IBM predictive analytics to drive highly personalized e-mail campaigns based on detailed customer profiles.

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Interactive Guide to Customer Experience Management by Tealeaf

January 24, 2011 - (Free Research) In this e-book, you'll hear directly from real-world customer experience management practitioners, who share some of the steps you can take today to develop an online customer experience competency. Learn how to take a disciplined approach to understanding how customers interact with your business online and removing the obstacles to their success.

(INFORMATION CENTER)

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How to retain customer loyalty in the competitive retail market by Infor CRM

January 16, 2012 - (Free Research) Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data.

(WHITE PAPER)

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A holistic view of customer analytics for maximizing selling opportunities by Infor CRM

January 13, 2012 - (Free Research) This report explores how best-in-class companies take a holistic approach to providing a complete, accurate and integrated view of customers to improve satisfaction and retention without losing sight of customer profitability.

(ANALYST REPORT)

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The Forrester Wave™: CRM Suites For Large Organizations, Q2 2010 by Microsoft

October 18, 2011 - (Free Research) Read this Forrester Research Inc. analysis of 18 leading customer relationship management (CRM) suite solutions. See what vendors offer the best systems for BPM, ERP, TCO, midsized organizations, and basic needs.

(WHITE PAPER)

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How to Enhance Customer Interactions by Infor CRM

December 19, 2011 - (Free Research) This white paper details tactics for improving your customer interaction efforts for more successful business.

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Cincinnati Zoo improves customer experience and enhances performance by IBM

January 24, 2012 - (Free Research) Learn how one of the world's top-rated zoo uses analytics to create a more satisfying customer experience – while cutting marketing costs, increasing new visits, boosting concession revenues and much more.

(WHITE PAPER)

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Customer Analytics Pay Off by IBM

January 24, 2012 - (Free Research) Read this white paper to learn four stages of organizational capabilities and associated customer analytics strategies to help gain deeper customer insight.

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